Transit Technologies ยท 5 hours ago
Product Marketing Sales
United States
Full-time
Remote
Mid Level
Maximize your interview chancesProfessional ServicesSoftware
Hiring Manager
Leslie Mathers-Rodriquez
Insider Connection @Transit Technologies
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Responsibilities
Conduct in-depth research on paratransit providers in the territory.
Develop detailed buyer personas for different types of customers (e.g. urban transit agencies, rural providers, non-profits).
Analyze the specific needs and pain points of paratransit operators in the state.
Identify and analyze key competitors in the paratransit software market.
Determine the unique selling propositions (USPs) of the product compared to alternatives.
Craft a compelling value proposition tailored to paratransit providers.
Highlight features and benefits that address specific regional challenges.
Secure strong, relevant client references in the territory, ideally.
Define pricing recommendations and positioning with a view towards an economic value proposition.
Create a consistent messaging framework for sales teams to use.
Develop key talking points that resonate with different customer segments.
Produce high-quality sales materials (e.g. pitch decks, brochures, case studies).
Develop ROI calculators and other tools to demonstrate value.
Conduct product training sessions for the sales team.
Provide ongoing education on market trends and customer needs.
Develop whitepapers, blog posts, and webinars addressing territory-specific paratransit challenges.
Create customer success stories featuring local agencies.
Design landing pages and email campaigns for lead generation.
Produce demo videos showcasing product features relevant to prospects.
Develop a tailored launch plan for the relevant market.
Coordinate timing and messaging across marketing, sales, and product teams.
Organize regional events or webinars to showcase the product.
Plan participation in relevant transportation conferences.
Establish key performance indicators for the sales initiative.
Track and analyze metrics to optimize the sales approach.
Gather insights from sales interactions to refine product features and messaging.
Conduct win/loss analyses to improve future sales efforts.
Qualification
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Required
Conduct in-depth research on paratransit providers in the territory.
Develop detailed buyer personas for different types of customers (e.g. urban transit agencies, rural providers, non-profits)
Analyze the specific needs and pain points of paratransit operators in the state
Identify and analyze key competitors in the paratransit software market
Determine the unique selling propositions (USPs) of the product compared to alternatives
Craft a compelling value proposition tailored to paratransit providers
Highlight features and benefits that address specific regional challenges
Secure strong, relevant client references in the territory, ideally
Define pricing recommendations and positioning with a view towards an economic value proposition
Create a consistent messaging framework for sales teams to use
Develop key talking points that resonate with different customer segments
Produce high-quality sales materials (e.g. pitch decks, brochures, case studies)
Develop ROI calculators and other tools to demonstrate value
Conduct product training sessions for the sales team
Provide ongoing education on market trends and customer needs
Develop whitepapers, blog posts, and webinars addressing territory-specific paratransit challenges
Create customer success stories featuring local agencies
Design landing pages and email campaigns for lead generation
Produce demo videos showcasing product features relevant to prospects
Develop a tailored launch plan for the relevant market
Coordinate timing and messaging across marketing, sales, and product teams
Organize regional events or webinars to showcase the product
Plan participation in relevant transportation conferences
Establish key performance indicators for the sales initiative
Track and analyze metrics to optimize the sales approach
Gather insights from sales interactions to refine product features and messaging
Conduct win/loss analyses to improve future sales efforts
Company
Transit Technologies
Transit Technologies is a software developing company that provides transit solutions.
Founded in 2019
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Gerry Leonard
Chief Executive Officer
Recent News
Company data provided by crunchbase
