200+ applicants

Company

Zscaler · 5 hours ago

Regional Marketing Manager, SOUTH/LATAM

Texas, United States

Full-time

Remote

Mid, Senior Level

$122K/yr - $175K/yr

5+ years exp

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Cloud SecurityCyber Security

H1B Sponsor Likely

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Responsibilities

Develop a data-driven, cross-segment marketing plan for the South/LATAM market that scales through thought leadership, targeted account marketing, and local demand generation, including customer experiences and events such as digital series, CXO roundtables, and trade shows. Use tools like SFDC, intent data, and Tableau to enhance targeting and guide contacts along the buyer's journey.

Build and nurture partnerships with corporate communications, global marketing, product teams, regional sales leaders, and channel partners to create an integrated GTM plan. Collaborate on programs to raise brand awareness, prioritize target accounts, and promote engagement through a unified "One Zscaler" experience for customers.

Measure and communicate performance through weekly updates, annual performance reviews, and regular communication cadences across segments. Track performance against targets, refine strategies based on insights, and contribute to AMS marketing teamwork while embodying core values.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Demand marketingIntegrated marketing campaignsB2B marketingReturn on investment analysisField sales supportEvent marketingLead generationABM campaignsEmail nurture campaignsGoogle ApplicationsMicrosoft ApplicationsSFDCMarketoTableauBilingual (English/Spanish)

Required

5+ years of experience developing demand marketing or integrated marketing campaigns in a high-tech B2B environment

Experience tracking Return on investment and analyzing marketing events, programs and metrics. Experience reporting results and trends to sales and marketing leaders.

Previous experience supporting field sales and partner organizations within the IT industry.

Travel within territory and internationally (Mexico) approx. 25% of the time.

Preferred

Experience with live and digital marketing activities such as in-person trade shows and conferences, virtual events, lead generation, ABM and email nurture campaigns.

Proficient in Google and Microsoft Applications. Knowledge of SFDC, Marketo, Tableau, and other MarTech stack an advantage.

Bilingual; fluent in both English and Spanish.

Benefits

Various health plans

Time off plans for vacation and sick time

Parental leave options

Retirement options

Education reimbursement

In-office perks, and more!

Company

Zscaler

Glassdoor

4.0

Zscaler is a global cloud-based information security company that enables secure digital transformation for mobile and cloud.

Founded in 2008

San Jose, California, USA

5,001-10,000 employees

https://www.zscaler.com

H1B Sponsorship

Zscaler has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2023 (77)

2022 (137)

2021 (111)

2020 (63)