Dotdash Meredith · 2 days ago
Sales Account Executive
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Responsibilities
Develop and maintain your sales territory by building brand equity, business development and advertising sales throughout the assigned territory.
Generate a strong understanding of MNI’s products and media solutions
Cultivate and develop high-level client relationships on the client and agency sides and leverage a strong consultative approach for selling targeted marketing solutions.
Identify revenue opportunities with existing clients/advertising agencies to grow existing relationships.
Provide ongoing client management to partners including regular reviews of marketing plans performance, educational events and client entertainment.
Provide regular updates to management on pipeline of business, percent to goal, territory updates and opportunities along with region challenges.
Perform client needs analysis to determine marketing pain points and develop strategies to address those needs.
Exceed annual revenue goals.
Achieve revenue goals set by the company for existing and developmental accounts. Sells advertising/digital and provides continuing service to advertising agencies and direct accounts. Assesses the advertising revenue potential of assigned accounts. Conveys advertiser’s marketing needs to sales management, research, production and/or promotion in order to design a presentation which shows how the company can fulfill those needs with our targeted marketing advisements. Maintains positive client and station personnel relationships.
Prospect new business opportunities in your territory, both B2C and B2B, through regular outreach to new clients and advertising agencies with face to face meetings, presentations, events, entertainment and other related efforts.
Develop integrated media plans and support materials working collaboratively with internal MNI team including; planning, marketing, research, account management and ad-ops teams.
Utilizes available published information about each assigned or prospective advertiser and their industry in order to approach advertiser with an educated sensitivity. Makes presentation to advertiser’s key decision makers in written and/or visual form. Manages client-chosen solutions. Provides excellent customer service to clients.
Provides management with timely and accurate monthly & quarterly reports. Maintains accurate records of individual list performance. Generates any additional reports as required.
Qualification
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Required
College degree preferred, or equivalent work experience.
Proven track record of sales accomplishments and development of successful sales presentations.
3+ years’ experience minimum.
Business development specialist with a proven track record of developing and growing a client base and agency relationships. This includes; prospecting, lead generation, and deep relationship development throughout an organization.
Exceptional presentation and communication skills.
Experience in advertising/ media sales with the ability to develop, present and sell through high level media strategy and marketing plans to C-Level clients/ advertising agency teams.
Driven to succeed! - this is an entrepreneurial role. This candidate must have the passion to be successful. Time management, business acumen and a strong work ethic are a must.
Track record of exceeding revenue goals and overachievement.
Strong sales skills; ability to create effective sales promotions; adaptable and effective negotiating skills.
Solid computer skills using Excel, Word, PowerPoint, Salesforce; knowledge of Nielsen, ComScore and Scarborough a plus.
Excellent organizational, multi-tasking and problem-solving skills.
Ability to thrive in a team-oriented, competitive, fast-paced environment.
Good customer service skills and professional demeanor.
Self-starter who can work independently and adapt quickly to different selling situations.
Valid US driver's license is required.
Preferred
Digital sales experience a plus.
Knowledge of strengths and weaknesses of competitive media preferred.
Benefits
Medical, dental, vision, prescription drug coverage
Unlimited paid time off (PTO)
Adoption or surrogate assistance
Donation matching
Tuition reimbursement
Basic life insurance
Basic accidental death & dismemberment
Supplemental life insurance
Supplemental accident insurance
Commuter benefits
Short term and long term disability
Health savings and flexible spending accounts
Family care benefits
A generous 401K savings plan with a company match program
10-12 paid holidays annually
Generous paid parental leave (birthing and non-birthing parents)
Voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance
Company
Dotdash Meredith
Dotdash Meredith is a digital and print media company that reaches a vast audience through its diverse portfolio of iconic brands.
Funding
Current Stage
Late StageLeadership Team
Recent News
2024-12-05
2024-11-28
2024-11-02
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