Criteria Corp · 16 hours ago

Sales Development Representative (Remote)

California, United States

Full-time

Remote

Entry Level

$21/hr - $26/hr

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Responsibilities

Conducting strategic account research to identify key decision-makers and business challenges.

Utilizing a multi-channel approach to engage and nurture potential customers, ensuring a seamless transition of Sales Qualified Leads (SQLs) to Sales Executives.

Promptly addressing prospect inquiries and effectively communicating Criteria’s solutions for their hiring challenges.

Achieving key performance indicators related to outbound activity and SQL generation.

Ensuring the integrity of data management and providing actionable market insights to the sales and marketing teams.

Maintaining a thorough understanding of Criteria’s product offerings to articulate their value proposition.

Following established lead management protocols and engaging in continuous learning.

Leveraging intent data to proactively target organizations with active buying signals and support Sales Executives with additional lead generation initiatives.

Qualification

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Sales DevelopmentLead QualificationSDR ToolsOutreach CadencesIndustry Trends InsightPersonas

Required

Proven ability to engage and qualify prospects, effectively communicating Criteria’s unique value proposition.

Proficiency in persuasive written and verbal communication.

Familiarity with SDR tools such as ZoomInfo, Chili Piper, LinkedIn Sales Navigator, Drift, and Salesforce.

Competence in developing outreach cadences and email templates.

Understanding of prospect profiles and personas.

Strong collaboration and teamwork capabilities.

Insight into industry trends, technologies and competitive landscape.

Company

Criteria Corp

Criteria is a talent success company that helps organizations make more objective, evidence-based talent decisions that both reduce bias and drive outcomes.

Founded in 2006