dentsu · 1 day ago
Salesforce Data Cloud Architect
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Responsibilities
Lead the end-to-end implementation of Salesforce Data Cloud (CDP), including data acquisition, integration, quality assurance, and utilization.
Configure and implement data-driven segmentation strategies, ensuring accurate audience targeting and content delivery.
Design, document and implement data models, data pipelines, and transformations to support data ingestion, integration, and enrichment within Salesforce Data Cloud.
Be curious and up-to-speed with the fast-paced releases coming to the platform.
Collaborate with IT teams to ensure seamless data integration, troubleshoot technical issues, and optimize system performance for data initiatives.
Integrate data from various sources, including CRM systems, databases, and third-party platforms, to support marketing and personalization efforts.
Provide training and support to development teams on utilizing Salesforce Data Cloud features and capabilities.
Qualification
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Required
Proven experience (2+ years) with a strong focus on Salesforce Data Cloud and/or custom database solutions
Strong understanding of marketing automation, data segmentation, and personalized customer journeys, decisioning and Next Best Action
Experience working with Data Actions and Flow integrations, data integration, and API utilization
Expertise in data modeling, ETL processes, data integration tools, and SQL
Experience with customer data platforms (CDPs) and data management practices, including data governance and compliance
Familiarity with cloud technologies (e.g., AWS, Azure, GCP) and data modeling/scoring technologies
Bachelor's degree in Computer Science, Information Technology, Marketing, or equivalent work experience
Preferred
Salesforce Data Cloud Accredited Professional certification strongly preferred
Benefits
Medical
Dental
Vision
401(k) matching
Paid time off
Company
dentsu
We are dentsu.
Funding
Current Stage
Late StageTotal Funding
$24.88MKey Investors
Epiris
2012-07-12Acquired· undefined
1993-11-01Private Equity· $24.88M
Recent News
2023-06-20
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