FocusKPI, Inc. ยท 4 hours ago
SEM Online Marketing Manager
San Francisco, CA
Contract
Remote
Mid Level
$45/hr - $52/hr
3+ years exp
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Responsibilities
Develop, implement, and refine innovative paid search strategies to achieve business goals and maximize return on investment (ROI)
Analyze and report on campaign performance data to inform strategic decisions, expansion efforts, and enhance future campaigns
Innovate within SEM by experimenting & conducting ongoing testing through data-drive optimization of keywords, bidding strategies, and ad copy
Dive deep into reporting, which includes, but is not limited to, bids, devices, audience segments, geo and demo targets, creative, etc.
Manage and optimize a multi-million dollar budget for significant SEM growth, collaborating with external agencies for effective execution
Process trademark whitelisting requests for the client's partnerships and submit competitor trademark violations, when necessary
Submit and manage project requests with cross-functional teams
Qualification
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Required
Campaign management, measurement, optimization, and reporting is in your DNA
Must have 3-5 years of proven experience in paid search running complex search accounts with a deep understanding of search engine marketing and a track record of driving channel growth
Have an affinity to data and demonstrate excellent analytical skills when manipulating data sets (e.g. creating pivot + tables / VLOOKUP / handling budget/performance)
Highly organized and very detail-driven
Proven record in successfully handling multiple projects at a given time
Experience collaborating with Marketing Analytics, Product Marketers, Machine Learning, and Data Engineering teams
Ability to work in a team environment as well as independently
Cares about the output and the quality of the results
A dedication & love for the work and team and a desire to make the team better in all aspects
Preferred
Experience with keyword trademark management and 3rd party tools
SQL knowledge
Experience with reporting, data presentation, and visualization using Tableau
Company
FocusKPI, Inc.
FocusKPI brings deep domain experience in business and marketing analytics to enable our clients to unlock growth-driving insights from data.
11-50 employees
H1B Sponsorship
FocusKPI, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (2)
2022 (4)
2021 (4)
2020 (6)
Funding
Current Stage
Early StageLeadership Team
Peter Zhu
Founder & Chairman
Company data provided by crunchbase
