dentsu · 5 hours ago

Senior Associate, Commerce & Retail Media

Buffalo-Niagara Area

Full-time

Remote

Entry Level

$51K/yr - $80K/yr

1+ years exp

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Responsibilities

Holistic understanding of digital, deeper understanding of optimization strategy

Support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, reporting, and updates

Complete quality assurance per dentsu QA process within ad server, buying platform or DSP

Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches

Capable of communicating effectively with agency team counterparts (planning/activation/ad ops/analytics)

Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery

Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process. Diagnose ad serving issues and escalate quickly when needed

Become an expert in the digital display ecosystem understanding the taxonomy of digital media landscape and its components

Co-manage media vendor delivery reporting and execute campaign reconciliations on a monthly basis

Qualification

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Digital Campaign ManagementAd TraffickingQuality AssuranceMS Office SuiteData AnalysisCollaboration MindsetProactive Work Ethic