Merkle · 4 hours ago
Senior Content Strategist (Taxonomist)
Maximize your interview chances
Insider Connection @Merkle
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Conduct audits to evaluate the effectiveness of current content structures and perform gap analyses to identify areas for improvement.
Partner with UX designers, SEO specialists and other partners to ensure the taxonomy aligns with the content strategy vision.
Develop, and govern taxonomies and ontologies to improve content indexing, tagging, and retrieval processes.
Collaborate with several teams, including marketing, research, and product development, to understand content needs and align taxonomy with user and team goals.
Provide training and support to content creators and content managers on the use of taxonomies and best practices for content tagging and organization.
Stay up to date on digital and industry trends and financial to ensure the content strategy practice remains relevant.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Bachelor’s degree in a related field
5+ years of experience in a strategic content role within an agency or financial services environment
Experience taxonomy development and content management within a variety of CMSs
Develop POVs, create compelling decks and communicate with clients your vision
Familiarity with content management systems and digital asset management tools
Preferred
Remote (East coast preferred)
Company
Merkle
Merkle is a customer relationship management agency that designs, executes and evaluates integrated marketing programs.
H1B Sponsorship
Merkle has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (27)
2022 (41)
2021 (82)
2020 (133)
Funding
Current Stage
Late StageTotal Funding
$123.54MKey Investors
TCV
2016-08-08Acquired
2016-03-08Series Unknown· $10M
2015-08-14Series Unknown· $5.67M
Recent News
2024-05-24
2024-05-18
Company data provided by crunchbase