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Company

Akhia · 3 hours ago

Senior Digital Marketing Manager

Ohio, United States

Full-time

Remote

Senior Level, Lead/Staff

8+ years exp

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AdvertisingLocation Based Services

Growth Opportunities

Hiring Manager

Victoria Broderick

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Responsibilities

Leading and bolstering agency omnichannel capabilities with an emphasis on social media, email marketing and reporting and analytics.

Assisting leadership in building team and partner network, identifying technologies/tools, growing and enhancing agency capabilities and ensuring effective cross-disciplinary collaboration.

Identifying and maintaining relationships with agency development partners.

Enhancing agency processes for digital channel efforts to build efficiencies and ensure quality.

Staying ahead of trends and educating team, department, agency, industry and clients.

Building and/or consulting on estimates and statements of work to ensure agency profitability.

Recommending tools, programs, learning opportunities and certificates for continued professional development of team members.

Participating in and/or leading client discovery, client strategy and new business meetings.

Setting strategic direction for agency and client campaigns across paid and owned channels.

Establishing benchmarks for campaign and program performance metrics, guiding development of KPIs and overseeing reporting.

Guiding and/or implementing campaigns on Google platforms, social media and marketing automation platforms, such as HubSpot and Marketo.

Reviewing content and creative deliverables to ensure campaign success across channels.

Maintaining client relationships with key senior-level client contacts and providing strategic client counsel to help advance client business and communications goals.

Leading, mentoring and inspiring the team to grow as professionals.

Managing team workloads and utilization to meet agency operational and profitability goals.

Being an ambassador for the department and Akhia in client meetings and presentations for both new and current business.

Qualification

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Digital MarketingSocial Media MarketingEmail MarketingGoogle PlatformsHubSpotMarketoMarketing CloudSalesForceRelationship Development

Required

Bachelor’s degree in digital, UX, public relations, marketing, communications or related field

At least 8 years of relevant experience, agency experience a plus

Strong experience in social media platforms, including organic and paid

Experience working as a leader/manager in a fast-paced environment, with strong skills in multitasking and prioritization

High-energy, solutions-oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines

Strong relationship development skills; able to earn respect and trust among internal and external business partners and team members

Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities

Excellent written and oral communication skills

Self-motivated, highly organized, and incredibly dependable

Comfortable presenting work and ideas

Adhere to the akhia core values in all business interactions, and conduct oneself in a manner that reflects the agency’s vision and values at all times