SGS · 5 hours ago

Senior Director, Business Development & Marketing

Syracuse-Auburn Area

Full-time

Remote

Senior Level, Lead/Staff, Director/Executive

15+ years exp

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Responsibilities

Lead a North America sales team through role model leadership, proactive performance management and mentoring, and focused engagement to attract, retain and develop talent

Ensure active pipeline management including targeted prospecting activities in conjunction with marketing lead generation programs and development of new business including identification of opportunities with new clients

In conjunction with the Regional and Global LSS leadership, creates and implements sector focused go-to-market strategies, including Regional / National Accounts and a Regional / National Sales Team Structure

Partnering with the VP LSS NAM develops strategic sales plans, and sets qualitative and quantitative sales targets which will meet the Company’s budget and growth objectives

Directs sales forecasting activities and sets key performance indicators for the sales team accordingly

Works with operations to establish effective customer relations and retention mechanisms (renewals, etc.)

Oversees the identification and implementation of marketing activities (advertising, shows, mailings, etc.) in support of the sales objectives and in line with the Company’s strategy

Identifies and disseminates best practices amongst the Business Development and Marketing Team

Provides general direction and manages subordinate staff in the day-to-day performance of their jobs

Has full authority for personnel actions

Qualification

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Business DevelopmentMarketing StrategiesSales Team LeadershipStrategic PlanningTactical PlanningSales ForecastingAdvertising CampaignsPublic RelationsBusiness GrowthPerformance Management