74 applicants

Company

Original Job Post

Hearts & Science · 3 days ago

Senior Director, Marketing Science & Analytics

Burbank, CA

Full-time

Onsite

Senior Level, Director

$150K/yr - $200K/yr

10+ years exp

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H1B Sponsorship

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Responsibilities

Management and prioritization of the business’s overall analytical needs and opportunities

Lead client analytics discussions involving reporting, optimization, and recommendations for improving performance

Create new data-driven approaches for generating business insights through data analytics

Collaborate with internal and external teams to facilitate joint brainstorming and team collaboration

Ensure the most appropriate automation solutions are evaluated and implemented for business efficiency

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Media analyticsMedia measurementMarketing technologyData management platformsAPI-driven conversion measurementAd-servingWeb analytics toolsMarketing mix modelingEconometric analysisMarket researchUpper-funnel mediaMid-funnel mediaKPIsPerformance mediaDV360MetaSnapchatYouTubeProblem solvingCommunicationPresentationStrategic thinkingLeadershipRisk-takingEntertainment experienceTheatrical experience

Required

10+ years of experience at a Media agency, marketing analytics or data-driven field with a focus on media measurement use cases

Excellent communication and presentation skills are a must, with the ability to simplify complex concepts for a broad audience

Excellent strategic thinker who is willing to take risks and challenge the status quo

Strong leader who can demonstrate analytic skills, problem solving, and independent decision making

Experience with Upper- and Mid-Funnel media decision frameworks and KPI’s. Performance media experience desirable

Familiarity with marketing technology (e.g., Data Management Platforms, API-driven conversion measurement), ad-serving (e.g., Google DCM), and web analytics tools (e.g., Google Analytics, Adobe Analytics)

Familiarity with media publisher measurement capabilities (e.g. DV360, Meta, Snapchat, YouTube)

Experience applying marketing mix modeling/econometric analysis and/or other branches of market research to media applications

Previous Media Agency or Entertainment or Theatrical experience are a plus

Benefits

Health insurance

Vision insurance

Dental insurance

401(k)

Healthcare Flexible Spending Account

Dependent Care Flexible Spending Account

Vacation

Sick

Personal days

Paid parental leave

Paid medical leave

STD/LTD insurance benefits

Company

Hearts & Science

Glassdoor

3.5

Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing.

Founded in 2016

New York, New York, USA

1,001-5,000 employees

http://www.hearts-science.com/

H1B Sponsorship

Hearts & Science has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (1)

2022 (6)

2021 (6)

2020 (3)