Quartzy · 14 hours ago
Senior Field Marketing Manager (New York, NY)
New York, NY
Full-time
Remote
Senior Level
5+ years exp
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Responsibilities
Partner with Supplier management team to collaborate on and coordinate events with supplier partners
Develop and execute field marketing strategies and events to align with Quartzy’s growth goals
Deliver integrated marketing programs to drive pipeline growth and customer loyalty with customer and prospect organizations. Programs include Quartzy-led events, regional sponsorships, user groups, meetups, executive events, hands-on workshops with supplier partners, and more to to support new customer acquisition and expansion
Own and manage agenda, content creation, promotional materials and speaker acquisition for events.
Manage communications to promote events, including email, LinkedIn, other social media etc
Understand regional and industry market trends and adjust event strategy accordingly
Collaborate with cross-functional teams for seamless event execution
Cross-collaborate with other marketing channels – partner marketing, online, social, press, customer references and others to integrate field programs into customer buyer’s journey
Implement lead generation tactics, and an attribution reporting process to measure the number of impressions, conversion rates, and overall success of field marketing events. Analyze event data (pre/post) to measure opportunities and tailor strategies for different audience segments
Manage relationships with key stakeholders, including customers, partners, and industry influencers as needed
Stay informed about industry best practices and continuously improve strategies based on feedback
Leverage Hubspot for process optimisation and results tracking
Budget management, expense monitoring, and reporting on field marketing activities
Pitch in on other areas of marketing, as needed
Qualification
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Required
5+ years of experience in field/event marketing
Strong attention to detail with excellent verbal and written communication skills
Willing to roll up your sleeves - we’re still a startup, and everyone pitches in to get the job done
Ability to navigate through ambiguity - you will know where we need to go, but recognize it won’t always be a straight path to get there
Fearless, outgoing, a doer, not afraid to speak out and challenge the status quo
Willingness and ability to travel to events - we estimate you’ll be traveling :60%70% of the time
Preferred
Life Science and or Biotech industry experience a huge plus
Salesforce and Outreach application knowledge is strongly preferred for this role
Benefits
Medical, Dental and Vision coverage with generous premium contributions for both employees and their families
Health Savings Account with Employer Match
Company paid disability and life insurance with opportunity to add additional coverage for you and your family
Internet Stipend
Generous Time Off
Company
Quartzy
Quartzy is a cloud-based platform that allows laboratories to streamline their communications, manage inventory, and purchase what they need to hit their milestones faster.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Bheem Bhatia
Chief Financial Officer
Adam R.
Founder, Chief Product Officer
Company data provided by crunchbase
