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Company

Original Job Post

LogicMonitor · 2 days ago

Senior Global Partner Marketing Manager

San Francisco Bay Area

Full-time

Onsite

Senior Level

$109K/yr - $150K/yr

8+ years exp

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Responsibilities

Marketing to, with and through LogicMonitor channel partners and alliances

Experience in lead sharing and co-selling across partners.

Create and execute a quarterly partner marketing calendar, connecting partner strategies and company themes into a clear, measurable, and executable plan

Design, development and execution of Integrated campaigns with our channel and alliance partners.

Execute marketing campaigns that help drive LogicMonitor's partner-sourced revenue by sourcing new resellers and integrators to partner with, accelerate the onboarding of current partners, and nurture partnerships with strategic engagements.

Define, design, further build out the PRM/partner portal (PRM) and maintain for partners to access and utilize LogicMonitor sales and marketing collateral.

Work across Sales, BDR and marketing operations to ensure we leverage channel marketing opportunities and support growth in pipeline.

Lead the development of channel and alliance sales collateral, including playbooks, datasheets, presentations, webinars and videos. This includes creation of new collateral as well as “partnerizing” existing material.

Manage budget and provide accurate spend of Marketing Development Funds across a range of partner accounts including LM’s MDF program and partner-run MDF programs (specifically AWS).

Manage LogicMonitor participation in major partner and alliance conferences, along with partner-led events. Team with Global Events staff on major event programs, such as AWS Summit, AWS RE:Invent and more.

Strong sales management and partner operational skills, along with mentoring team members.

Reporting of metrics, ROI and spend for all channel and alliance marketing activities.

Working with Industry and Channel associations.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Channel marketingAlliance marketingRelationship buildingMarketing engagementResellVARMSPGSICloud partnersCloud Hyperscaler partnersAWSMDF spend managementCustomer value translationMarketing collateralProject managementProblem-solvingStrategic thinkingClear communicationExecutive presenceStorytellingAttention to detailCross-functional collaboration

Required

Bachelor’s degree preferred

8+ years Channel and Alliance Marketing experience for SaaS vendor(s)

Proven experience creating and building differentiated relationships and marketing engagement with technology, resell (VAR), MSP, GSI and Cloud partners. Specific experience in supporting Cloud Hyperscaler partners is required (AWS preferred)

Demonstrated thought leadership, strategic insight, and clear communications (written and verbal)

Experience managing and measuring effectiveness of MDF spend

Strategic thinker and great storyteller with executive presence and the ability to communicate a compelling vision, values, and strategy for partner success

Ability to translate complex technology into customer value and delivering all external facing communication and marketing collateral

Strong project management skills with attention to detail and ability to work cross-functionally