Varsity Tutors, a Nerdy Company · 2 days ago
Senior Growth Marketing Manager
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Responsibilities
Channel Management: Develop and execute strategies to use the right marketing channels to drive success in your initiative.
Conversion Optimization: Identify and implement improvements to the funnel to drive growth
Data-Driven Decision Making: Obtain and leverage data and analytics to identify trends, drive insights, and provide actionable recommendations to leadership.
Cross-Functional Collaboration: Collaborate with departments such as design, product, engineering, and finance to ensure alignment and smooth execution of go-to-market strategies.
Performance Measurement: Define and track key performance indicators (KPIs) to measure the effectiveness of marketing channels and initiatives.
Budget Management: Oversee and manage the budget for initiatives, ensuring cost-effectiveness and ROI.
Qualification
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Required
Hands-on experience in a variety of growth disciplines including performance marketing, CRM, and conversion rate optimization
Experience using important tools of the trade, such as Google Analytics, Google Ads, Meta Ads, Webflow, Segment, SendGrid, and Optimove (or equivalents)
Strong analytical, decision-making, and problem-solving skills
A mastery of Google Sheets/Excel is required, SQL and Looker (or other visualization tools experience) is a plus
Exceptional communication skills, with the ability to fluently navigate and align with Product, Engineering, and Design teams, while distilling complex insights into clear, actionable presentations for senior leadership.
High level of organizational skills, with attention to detail and the ability to manage multiple projects simultaneously
Enjoys working and thrives in a fast-paced and evolving environment
4+ years of growth marketing experience with a proven track record of driving growth and performance.
Bachelor’s degree required
Benefits
Competitive Salary and Equity (Restricted Stock Units) in the company
Healthcare Plans (Medical, Dental, Vision, Life)
401k Company Matching Plan
Maternity, Paternal, and Adoption Leave
Remote Position
Flexible PTO
Free Learning Membership for you and your household (1-1 tutoring hours, unlimited use of on-demand services, and access to our online classes)
Unique opportunity to help transform how the world learns!
Company
Varsity Tutors, a Nerdy Company
Varsity Tutors, a Nerdy (NYSE: NRDY) company, is a leading platform for live online learning, with a mission to transform the way people learn through technology.
Funding
Current Stage
Late StageTotal Funding
$107MKey Investors
Learn Capital
2018-02-14Series C· $50M
2017-12-07Series Unknown· Undisclosed
2015-11-10Series B· $50M
Recent News
2024-06-04
Company data provided by crunchbase