Thrasio · 19 hours ago
Senior Influencer Marketing Lead
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Consumer GoodsE-Commerce
H1B Sponsor Likely
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Responsibilities
Source, negotiate and execute paid marketing campaigns with influencers from start to finish owning the entire process for the brands
Forecasting revenue and profit for the team and optimizing campaigns
Overseeing business and content strategy across our influencer partnerships
Leading growth efforts across influencer affiliate and paid marketing campaigns
Building monthly campaign strategies to highlight Thrasio’s brands to external partners
Creating monthly business reports (MBR) to evaluate external partners and present findings to leadership and brand team members
Managing the execution of campaign operations, analyze performance and scale influencer partnership opportunities
Continuously improving performance tracking and reporting processes; partner with finance to monitor team’s revenue and profit contribution
Managing agencies and vendors engaged to help with campaign development and execution
Qualification
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Required
5+ years of social media marketing experience – creator / influencer marketing and ecommerce are pluses
Deep knowledge of and passion for social media marketing (Instagram, Amazon Live, TikTok, and YouTube) and loves working with content creators
Excellent communication, collaboration, and interpersonal skills, with a high level of independence and ability to manage multiple projects
A mixture of creative qualitative and analytical quantitative thinking
Advanced excel skills and an analytical mindset with strong problem-solving abilities and attention to detail
Strong organizational, planning, and decision-making skills
Ability to deal with ambiguity in a fast-paced, ever-changing environment
An undergraduate degree in marketing, communications, advertising, or public relations, or a related field from an accredited university.
Benefits
Competitive salary and benefits package
Tremendous on the job learning opportunities
Thrasher Perks program with the opportunity to purchase products at a discount
Company
Thrasio
Thrasio is a consumer goods company reimagining how beloved products become accessible to everyone.
H1B Sponsorship
Thrasio has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (3)
2022 (17)
2021 (30)
2020 (6)
Funding
Current Stage
Late StageTotal Funding
$3.4BKey Investors
Advent InternationalUpper90
2022-12-31Series Unknown
2021-12-22Secondary Market
2021-10-25Series D· $1B
Recent News
2024-11-06
2024-03-14
Company data provided by crunchbase