Rainforest Alliance · 5 hours ago
Senior Manager, Cause Marketing
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Responsibilities
Develop program strategy, set up internal framework, and create marketing materials for cause marketing program.
Develop list of prospective companies who have a demonstrated interest in corporate giving and that are supportive of our mission.
Lead negotiations with potential partners to secure mutually beneficial agreements.
Develop creative concepts and campaign ideas and pitch to appropriate prospects.
Develop and lead a portfolio of new corporate partners.
Responsibility and accountability for meeting established revenue goals.
Develop and implement systems to track and evaluate the effectiveness of corporate partnerships, providing regular reports and insights.
Stay abreast of industry trends, competitor analysis, and emerging opportunities in corporate partnership development to inform strategy and decision-making.
Lead marketing development campaigns (advertising, promotion, other marketing) and negotiate service-level agreements to ensure successful campaigns and value for money.
Plan, coordinate, and supervise activities relating to campaigns.
Manage brand(s) and coordinate brand support activities, using brand tracking and/or performance analysis to inform future brand activities.
Qualification
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Required
Bachelor’s degree in related field and 5-8 years’ related experience or equivalent combination of education and experience.
Experience developing corporate partnerships in a non-profit setting.
Experience with cold calling and pitching ideas to prospective partners.
Experience leading client and account relationships.
Experience implementing and leading multiple complex projects in a time-sensitive manner.
Initiative, self-motivated, resourceful, detail-oriented, dependability, strong attention to detail.
Experience negotiating agreements.
Experience developing and implementing marketing plans.
Proficient in Microsoft Excel, Word, Outlook and PowerPoint.
Excellent writing, editing and verbal communication skills.
Excellent interpersonal skills with ability to interact culturally, linguistically, and diplomatically with diverse internal and external individuals.
Preferred
Previous experience developing corporate partnerships in a non-profit setting highly preferred.
Knowledge of, and commitment to environmental issues and sustainability practices.
Company
Rainforest Alliance
The Rainforest Alliance works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices.
Funding
Current Stage
Late StageLeadership Team
Recent News
2024-06-06
2024-02-08
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