Precision Medicine Group · 5 hours ago
Senior Manager, Content and Experience Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff
$116K/yr - $174K/yr
10+ years exp
Maximize your interview chancesBiotechnologyHealth Care
Insider Connection @Precision Medicine Group
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Lead researcher, reporter and writer for Precision’s clinical experience
Focused on generating marketing content that showcases the work completed / expertise in researching and operating clinical trials
Responsible for generating case studies and experience overviews (indication, cluster or modality)
Establishes multi-year road maps for case study development in collaboration with key internal stakeholders such as Business Development (BD), Operational Strategy, and Proposals
Produces experience-based assets in multiple form factors such as blog, PowerPoints and brochures
Responsible for supporting BD, Operational Strategy, and Proposals requests relating to PFM experience-based assets
Optimize asset library and identify strategic gaps to address content needs for future assets, prioritizing case studies that support Proposals and Business Development.
Creates clinical landscape articles leveraging the Citeline database to topics linked to PFM experience-based assets
Creates industry reports and eBooks relating to clinical research/landscape trends informed by Citeline and other industry resources
Works with team to develop marketing campaigns for promoting content to engage prospects and generate leads
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Bachelor’s degree or equivalent in a business, scientific or healthcare discipline
10 years or more in the CRO/Biotech or Pharmaceutical industry, strong knowledge of the Clinical Research Organization (CRO) sector and services
Minimum of 10-12 years of experience in a strong marketing role
Digital marketing and SEO proficiency
Experience in managing and motivating teams
Possesses a keen understanding of CRO services and the customers who buy those services
Strategic thinker with a track record of marketing success at a CRO or in the life sciences
Strong interpersonal and communication skills (verbal and written); must be able to build relationships with multiple stakeholders and SMEs – many whom are virtual
Experience with B2B content development for the multiple stages in the customer journey—and deploying that content across channels for engagement and sales
Experience with customer personas/ideal customer profiles to create targeted campaigns for optimal engagement
Analytical skill to turn marketplace data into tactical marketing recommendations
Experience in working with business development/sales teams in a sales enablement capacity
Ability to manage various projects simultaneously with a drive for quality and timeliness
Sets strategic plans and drives execution
Benefits
Discretionary annual bonus
Health insurance
Retirement savings benefits
Life insurance
Disability benefits
Parental leave
Paid time off for sick leave and vacation
Company
Precision Medicine Group
We founded Precision Medicine Group in 2012 because we believed there was a transformational opportunity to improve the process of bringing new drugs to market.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mark Clein
Co-Founder & Chief Executive Officer
Matt DeZee
Chief Financial Officer
Company data provided by crunchbase
