Earnest · 2 days ago
Senior Manager, Content Marketing
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Responsibilities
Develop and implement a comprehensive content strategy aligned with Earnest's mission, key performance indicators (KPIs), and editorial narratives.
Collaborate with product marketing, brand, design, and PR teams to ensure cohesive messaging across platforms.
Oversee the creation of high-quality, engaging content across formats such as blog articles, case studies, social media, and video.
Manage a team of freelance writers, and partner with designers to bring content to life across channels.
Optimize content for SEO, organic growth, and brand awareness, while refining strategies based on performance metrics.
Shape and promote Earnest’s mission through engaging, high-quality content.
Drive organic growth and increase brand awareness through strategic content initiatives.
Elevate content performance by leveraging data-driven insights and refining content strategies.
Ensure consistent, cohesive messaging across platforms, enhancing brand identity and visibility.
Create compelling narratives that resonate with target audiences and support Earnest's business goals.
Qualification
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Required
6+ years of experience in content marketing, with a focus on strategy and execution.
Bachelor's degree or equivalent in Marketing, English, Communications, Journalism, or a related field.
Exceptional writing and editing skills, with a proven track record of published work.
Proficiency in content management systems, SEO tools, and analytics platforms.
Strong understanding of SEO best practices and content optimization techniques.
Ability to distill complex topics into approachable, engaging content for a consumer audience.
Experience working with designers to create content that is visually compelling and aligned with brand standards.
Demonstrated success in applying data to improve content performance.
Social media experience, including managing and creating posts for platforms, in collaboration with the Communications team.
Willingness to travel to the Oakland office monthly to collaborate with other Earnies.
Preferred
Experience working in a similarly regulated space.
Experience working with Content Management Systems.
Benefits
Health, Dental, & Vision benefits plus savings plans
Mac computers + work-from-home stipend to set up your home office
Monthly internet and phone reimbursement
Employee Stock Purchase Plan
Restricted Stock Units (RSUs)
401(k) plan to help you save for retirement plus a company match
Robust tuition reimbursement program
$1,000 travel perk on each Earnie-versary to anywhere in the world
Competitive days of annual PTO
Competitive parental leave
Company
Earnest
Earnest is a technology-lender that brings low-interest loans to high-potential people.
Funding
Current Stage
Growth StageTotal Funding
$316.3MKey Investors
Battery VenturesNew York Life InsuranceMaveron
2017-10-04Acquired· by Navient Corporation ($155M)
2017-03-31Series C· $20M
2015-11-17Series B· $75M
Recent News
2024-05-10
2023-11-09
Arizona Bay
2023-11-07
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