200+ applicants
eos Products · 2 days ago
Senior Manager, Omnichannel Marketing
New York, NY
Full-time
Hybrid
Senior Level
7+ years exp
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Responsibilities
Leads marketing strategy and business plans by retailer for customer / sales touchpoints; Plans and maintains eos marketing activation calendar of brand activity and retailer key events. Leverages tools/data to gain a deep understanding of sales and campaign performance
Partners with the Commercial team to create marketing materials to support customer success, including sell-in process, line reviews, ongoing selling needs etc.
Plans and executes all retailer marketing programs including sampling, field/BA trainings, and promotional programs. Manages multiple trade activation budgets and own measurement and analysis against KPI goals
Creates marketing materials / assets for retailer key meetings, as well as for retailers outside of meeting touchpoints...e.g. emails with exciting news from eos and assists the sales team in deck preparation for retailer meetings
Manages Retailer.com media investments - excluding Amazon - sponsored search/products, Roundel, Walmart Connect, and internal performance marketing agency. Tracks budgets, plans objectives, executes, and reports out on KPIs.
Key expert on retailer specific, in-store and digital, trends, activations, storytelling etc. Shares learnings, competitive findings and industry news with Senior Leadership, Sales, and Marketing teams on an ongoing basis. This person will establish themselves as the marketing authority across retail/shopper intelligence, retail/shopper program execution and internal collaboration between sales and all areas of marketing including brand, digital and product innovation
Builds effective and productive relationships with retail buying and marketing teams, and any external partners including brokers, agencies and other third party players
Qualification
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Required
7-10 years of dynamic experience in consumer-packaged goods marketing, sales or retail; Bachelor’s degree required
Experience analyzing sales data to identify trends and drive improvement of business results, including projecting forecasted sales lifts and ROI measurements
A strong sense of customer centric retailing principles and the analytics of purchase behavior
Experience being a part of a cross functional team developing coordinated retail programs under time constraints managing multiple priorities
Willingness to learn new technologies and platforms
Strong communication skills with an ability to collaborate, educate and influence cross-functional teams (internal & external) and provide clear and concise feedback
Excellent project management and organizational skills with keen attention to detail and follow through
Demonstrates a high level of resourcefulness, flexibility, can-do attitude and strategic growth mindset
Company
eos Products
eos was founded on an innovative and entrepreneurial spirit that revolutionized how we experience daily beauty routines.
51-200 employees
H1B Sponsorship
eos Products has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (2)
2022 (1)
2020 (2)
Funding
Current Stage
Growth StageLeadership Team
Sanjiv Mehra
Chief Executive Officer
Diederik van Ommeren
CFO
Company data provided by crunchbase
