Atlantic Group · 3 days ago

Senior Marketing Communications Manager

Greater Boston

Full-time

Hybrid

Senior Level

3+ years exp

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B2BHuman Resources

Actively Hiring

Growth Opportunities

Insider Connection @Atlantic Group

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Develop an understanding of the product for business, customers and the competitive landscape

Manage and support marketing activities, campaigns and lead-to-sales

Develop strategic marketing communication plan

Partner with product and market management teams

Translate customer needs

Create content marketing strategies

Develop and execute digital and social media strategies and tactics to increase customer engagement and website traffic, and measure success through analytics tools.

Oversee company commercial events which includes planning, tradeshow properties control, graphics, transportation, and set-up, space booking, hotel and airline reservations, catering.

Participate in shows to manage on-site events and collaborate with application and sales teams while off-site at tradeshows.

Responsible for building and managing relationships with third-party vendors such as advertising portals, conference vendors and others; including contract management.

Serve as the primary marketing partner in NA for the central marketing teams and regional commercial teams, support regional sales activities.

Qualification

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Product ManagementMarketingLife Sciences Industry ExperienceSocial Media Platforms