Alliance Animal Health · 2 days ago

Senior Marketing Manager

Louisville, KY

Full-time

Hybrid

Senior Level

$100K/yr - $120K/yr

5+ years exp

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Insider Connection @Alliance Animal Health

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Responsibilities

Engage and frequently communicate with Regional Managers to adapt to the dynamic and fast paced changes within the veterinary industry related to marketing efforts

Inform and drive client growth strategies for our practices

Support the technology solutions development to create a frictionless client engagement for our practices, finding opportunities to optimize performance

Lead the execution of email, website launches, SMS campaigns and other marketing campaigns

Partner with our practices to create lasting and high impact relationships

Support and leverage marketing analytics to inform strategies and drive optimizations

Develop Test & Learn messaging, frequency and channel tests to apply learnings at scale

Manage projects, budgets, timelines, resources and provide executive status reports

Lead agency and freelance partners to create outstanding marketing executions

Partnering with practices for website redesigns to gather content and launch

Build collaborative relationships with cross-functional stakeholders to improve effectiveness of marketing technology solutions.

Support practices content calendar, social media and review performance

Lead technical and strategic input on projects to achieve the best result

Effectively communicate project status and challenges

Resolve questions and issues for team and stakeholders

Support the development of the AAH brand to further differentiate our organization

Other business needs and duties as assigned

Qualification

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MarketingVeterinary industry knowledgeSupervisory experienceCollaborativeCommunication