Senior Paid Social Strategist @ Accelerated Digital Media | Jobright.ai
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Senior Paid Social Strategist jobs in Chicago, IL
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Accelerated Digital Media ยท 1 day ago

Senior Paid Social Strategist

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Growth Opportunities

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Responsibilities

Work closely with clients to understand campaign objectives and audience targeting.
Develop comprehensive paid social media strategies aligned with client goals and budget constraints.
Oversee the creation of detailed campaign plans, including budget allocation and ad creative strategies.
Lead the setup and management of paid social media campaigns across platforms such as Facebook, Instagram, Pinterest, LinkedIn, TikTok, and others.
Oversee the development of ad creatives, including ad copy, images, videos, and landing pages.
Implement advanced audience targeting and segmentation strategies.
Monitor campaign performance and make data-driven adjustments to optimize for key metrics (e.g., CTR, CPC, ROAS).
Conduct audience research and segmentation to maximize ad relevance and performance.
Utilize audience-targeting features and tools offered by social media platforms.
Implement retargeting and lookalike audience strategies.
Monitor and analyze campaign performance using social media analytics tools.
Generate regular reports to track KPIs and campaign effectiveness.
Provide strategic insights and recommendations for continuous optimization and improvement.
Mentorship, QA of work, and training of Account Managers
Stay informed about industry trends, emerging platforms, and updates in social media advertising.
Recommend and implement new strategies, features, and technologies as needed.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Paid social media advertisingCampaign managementData analysis toolsSocial media management toolsA/B testingAudience targetingFacebook Blueprint certificationTikTok Academy certificationCollaboration skills

Required

Bachelor's degree in Marketing, Advertising, Business, or related field
Proven experience (typically 5+ years) in paid social media advertising
Strong analytical skills and proficiency in data analysis tools
Excellent leadership, communication, and collaboration skills
Creative thinking and ability to develop engaging ad content
Proficiency in social media management and scheduling tools
In-depth knowledge of A/B testing and optimization techniques

Preferred

Master's degree in Marketing, Advertising, Business, or related field
Certification in social media advertising platforms (e.g., Facebook Blueprint, TikTok Academy)

Benefits

90% company sponsorship for health, dental, and vision
401K with employer match program through Human Interest
Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks)
We host in-person company-sponsored events multiple times per year as well as monthly virtual company-sponsored activities

Company

Accelerated Digital Media

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Performance marketing agency offering services in search, social and programmatic advertising specializing in high-growth D2C eCommerce.

Funding

Current Stage
Early Stage
Company data provided by crunchbase
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Orion

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