51 applicants

Company

GOAT Group · 2 days ago

Senior Performance Marketing Specialist

Remote US

Full-time

Remote

Mid, Senior Level

$91K/yr - $114K/yr

2+ years exp

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ApparelConsumer Goods

H1B Sponsor Likely

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Responsibilities

Lead and optimize Google Ads campaigns, focusing on Shopping and Paid Search ads.

Implement A/B testing and collaborate with Product Marketing to enhance campaign performance and ROI.

Manage and optimize Google Shopping and PMax campaigns, working closely with Google partners.

Maintain and improve product feeds through GMC, collaborating with Growth Analytics for continuous optimization.

Contribute to quarterly roadmap execution via Asana, ensuring alignment with OKRs and project milestones.

Partner with international marketing teams to support global buyer and seller acquisition strategies.

Collaborate with SEO teams on integrated initiatives to optimize web performance and content marketing efforts.

Monitor and analyze campaign performance, budget allocation, and KPIs; provide actionable insights to drive continuous improvement.

Assist in managing the performance marketing budget, and contributing to sustainable growth strategies.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Google AdsGoogle ShoppingA/B testingGoogle Merchant CenterExcelProject ManagementE-commerce experienceInternational collaboration

Required

2+ years of hands-on experience with Google Shopping.

2+ years of overall experience in Google Ads management.

Strong proficiency in Excel and analytical skills to assist in interpreting data effectively.

Experience in the economics of Google Search and Shopping.

Proven project management skills; monitoring project progress and ensuring things are moving forward.

Excellent communication skills with the ability to collaborate effectively across teams.

Preferred

E-commerce, marketplace, or online retail experience preferred.

Benefits

401K

Paid time off

Dental

Medical

Vision

Disability

Life insurance options

Company

GOAT Group

Glassdoor

3.6

Goat Group is a marketplace for authentic sneakers, apparel, and accessories.

Founded in 2011

Culver City, California, USA

1,001-5,000 employees

https://www.goatgroup.com

H1B Sponsorship

GOAT Group has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (8)

2022 (13)

2021 (11)

2020 (4)