63 applicants

Company

Sage Therapeutics · 4 hours ago

Senior Product Manager, ZURZUVAE Consumer Marketing

United States

Full-time

Remote

Senior Level

$140K/yr - $192K/yr

5+ years exp

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BiotechnologyHealth Care

Comp. & Benefits

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Responsibilities

Work closely with the Director, Consumer Marketing to ensure tactics are aligned with brand business objectives.

Develop and manage cross functional PPD disease state education campaign with a strong focus on social media & Influencer execution. Additional tactics may include:

DSE Microsite & CRM

Video Assets

Media Day / Live Events

Social & Influencer Content

Assist team members with ZURZUVAE Ambassador program as necessary, working with agency to recruit hand raisers who are inspired to share their story on ZURZUVAE and develop associated content (Testimonial videos, social posts etc) to be leveraged across DTC Channels.

Assist with the development and execution of core consumer marketing materials and related digital/media initiatives, including but not limited to:

In Office Leave Behinds

Branded Website

CRM

POC (Point of Care Assets)

Display

Assist in the review of analytics and KPIs and develop recommendations for future optimizations.

Contribute to the development of strategic brand plans and associated budgets.

Manage materials, projects, and resources through the internal review committee process (MLR)

Manage multiple agency partners including management of associated budgets

Manage vendor contract processing (purchasing requisitions, invoices, and approvals)

Collaborate with multiple functional groups across the organization, including but not limited to Sales, Regulatory, Market Access, Market Research, Commercial Operations, Legal, Patient Advocacy, and Medical Affairs

Align all efforts with Collaboration partner

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital MarketingSocial Media StrategyPharmaceutical MarketingProject ManagementCNS ExperienceWomen's Health ExperienceVendor ManagementCollaboration Skills

Required

Bachelor’s Degree required.

5+ years marketing and communications experience in the pharmaceutical/biotechnology industry

Must thrive in a fast-paced, innovative environment while remaining flexible, proactive, resourceful, and efficient.

Excellent interpersonal skills, ability to develop relationships with key stakeholders, good conflict management and negotiation skills.

Preferred

CNS or Women’s Health experience is a plus

Comprehensive understanding of digital ecosystem and how desktop, mobile, social, search and other online/offline channels work together in a customer journey

Experience managing external brand agencies and vendors

An outstanding track record of strong communication, presentation, analytic and strategic capabilities

Proven ability to work under pressure, prioritize and manage multiple projects, and effectively influence, collaborate, and communicate with internal and external partners

Ability to build strong relationships with co-workers of various backgrounds and expertise

Excitement about the vision and mission of Sage.

Embrace our core values: Put People First, Improve Lives, Cultivate Curiosity, Do Right, and Forge New Pathways.