Be an early applicantLess than 25 applicants

Company

Proofpoint · 7 hours ago

Senior Product Marketing Manager – Email Security

Salt Lake City, UT

Full-time

Remote

Senior Level, Lead/Staff

$118K/yr - $231K/yr

8+ years exp

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Responsibilities

Be the expert on our buyers – who they are, how they buy, and their buying criteria. Craft clear and concise messaging, positioned against market and competitive trends observed among our prospects and customers. Messaging will emphasize our differentiators and business value to develop a compelling narrative that resonates with our target audience.

Create compelling messaging and content (e.g., webinar, blogs, solution briefs, datasheets, presentations, etc.) that highlight differentiated business value to reach our target buyers.

Highly experienced content presenter to internal and external audiences, including sales training, customer briefings, webinars, industry events, and analyst briefings. Be the primary thought leader for the solutions and services you directly support.

Establish yourself as a thought leader in the dynamic email security market. Conduct in-depth research to understand market trends, customer needs, and the competitive landscape. Be an expert on our competition and how they are positioned. Translate this knowledge into actionable insights for sales, customer success, corporate marketing, product management and more.

Lead cross-functional teams (e.g., product management, corporate marketing, competitive intelligence, sales, etc.) in the planning, execution, and launching of new solution capabilities, releases, etc. Support incremental updates and solution launches throughout the year to generate sales and market awareness and drive customer demand.

Understand and support our direct and indirect sales channels; create and deliver effective enablement knowledge, content, and tools that helps sellers identify opportunities and communicate our unique business value.

Build strong working relationships and collaborate closely with product management, corporate marketing, competitive intelligence, and sales teams to ensure alignment on release benefits to achieve business goals. Act as a bridge between technical teams and customers.

Identify and leverage customer success stories and testimonials to strengthen our competitive positioning/messaging, marketing efforts, and showcase the impact of our solution updates.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product MarketingEmail SecurityCybersecurityContent CreationSales EnablementGo-to-Market StrategyPublic SpeakingMarket ResearchTechnical Buyers Engagement

Required

8+ years of experience in product marketing.

BS/BA required, preferably in business or technical concentration, MBA a plus

Proven experience marketing to enterprise businesses and technical buyers; demonstrated ability to converse across technical and sales audiences with a concise message

Demonstrated expertise in crafting engaging, clear, and compelling content tailored to target audiences.

Proven ability to research, write, and edit high-quality materials, showcasing a strong command of tone, voice, and style aligned with messaging guidelines.

Passion for knowing your market and translating that expertise to actionable Go-to-Market plans

Analytical mindset with ability to execute tactically; work independently and manage multiple priorities and projects

Demonstrated leadership skills and highly developed interpersonal skills to lead, manage and inspire a diverse team

Ability to articulate the unique value propositions at both the granular product level and the broader solution level

Proven storyteller with exceptional written, verbal communication, and presentation skills, with the ability to simplify complex technical concepts for a non-technical audience into business benefits that resonate with prospects and customers.

Must be a strong public speaker, comfortable in front of internal and external audiences – over Zoom and in person.

High energy and enthusiasm – the type that is contagious with its potential to influence other teams.

Willingness to travel to events and meetings, including to international locations, but travel is expected to be 10-15%.

Preferred

Email security, cybersecurity, or enterprise IT experience strongly preferred.

Benefits

Flexible time off

A robust well-being program that provides for 4 global wellbeing days per year

A 3-week work from anywhere option

Company

Proofpoint

Glassdoor

3.7

Proofpoint provides cloud-based email security, e-discovery, and compliance solutions for companies to protect sensitive business data.

Founded in 2002

Sunnyvale, California, USA

1,001-5,000 employees

http://www.proofpoint.com

H1B Sponsorship

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Distribution of Different Job Fields Receiving Sponsorship

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Trends of Total Sponsorships

2023 (26)

2022 (105)

2021 (75)

2020 (57)