Favor Delivery · 5 days ago

Senior Product Marketing Manager

Austin, TX

Full-time

Hybrid

Senior Level

5+ years exp

Wonder how qualified you are to the job?

Maximize your interview chances

AndroidApps

Insider Connection @Favor Delivery

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Own and develop product positioning and messaging that differentiates the Favor brand and products in the on-demand market

Plan the marketing strategy behind new product launches and releases while collaborating with the Integrated Marketing team

Drive engagement among Runners, customers, and merchants by developing a cohesive strategy tied to value propositions

Collaborate with the Research team to generate insights shaping product strategy

Communicate the value of new products and features to internal Product and Marketing teams

Be an expert on best practices in Product Marketing strategy and communications

Work with the Brand Strategy team to differentiate Favor in the on-demand community through programs, messaging, and product recommendations

Evaluate product effectiveness in driving customer value and collaborate with Product teams post-launch for future enhancements

Collaborate with Creative and Integrated Marketing teams on a go-to-market strategy across marketing channels

Establish and lead cross-functional teams and projects

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product MarketingAgile Software DevelopmentCross-Functional CollaborationProject ManagementProblem-SolvingCommunicationPresentationOrganizationalAttention to DetailTeamworkTime ManagementComputer Science

Required

5+ years of product marketing experience

Experience launching consumer products at scale within an agile software development environment

A proven track record of being the sole owner responsible for creating effective product marketing programs

Demonstrated ability to lead and drive alignment across cross-functional teams

Experience working directly with product managers, designers, researchers, business analysts, and marketers—and an ability to 'speak their language' when needed.

Excellent written, communication, presentation, and organizational skills

Strong attention to detail

Ability to manage multiple projects in a fast-paced environment