GameChanger · 6 hours ago

Senior Product Marketing Manager

United States

Full-time

Remote

Senior Level

$130K/yr - $150K/yr

5+ years exp

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Responsibilities

Define and execute go-to-market strategy for the sports verticals you own

Drive alignment between Product and GTM on a sport’s-specific plan for each quarter and fiscal year in support of business objectives.

Be the go-to resource for your sports’ vertical product managers and product designers, partnering with them to understand our product vision and upcoming functionality and determine how to best align to GTM strategy.

Run GTM agile meetings including retros, demos, triage new requests, and prioritize our backlog to align with quarterly objectives.

Partner with the GTM team to prioritize the most important work in your sport’s vertical that supports our objectives, assess effectiveness, and pivot as needed.

Identify the market opportunity and determine the positioning of products and features through competitive, industry, and customer insights.

Proactively recommend and identify new ways to go-to-market and internal team processes to create efficiencies

Combine strategic thinking, data analysis, segmentation, positioning, and launch planning to bring new products, features, and experiences to our users.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product marketingGo-to-market strategySaaS experienceProduct managementSports tech experienceData analysisAgile methodologyMarket analysisCompetitive insightsSegmentationLaunch planningCross-functional collaboration

Required

5-7 years of experience in product marketing and/or product management with experience working in SaaS, product-led growth experience preferred.

Experience in sports or working in the sports tech industry.

Exceptional organization skills with the ability to manage multiple initiatives and prioritize the most impactful work.

A self-starter with proven track record of driving go-to-market strategies.

Strong communication, executive presence, and influencing skills with the ability to build trust and manage positive cross-functional relationships with internal stakeholders and external partners.

Change-ready, you understand that things constantly evolve and can flawlessly adapt and excel within a hyper-growth environment.

Team player, you are detail oriented and a strong promoter of GameChanger’s product both internally and externally.