45 applicants

Company

Givebutter · 23 hours ago

Senior Product Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

$120K/yr - $130K/yr

5+ years exp

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Event ManagementNon Profit

Growth Opportunities

Hiring Manager

Sirena Riley

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Responsibilities

Positioning & messaging: Develop differentiated positioning and messaging that resonates deeply with our nonprofit audience.

Go-to-market strategy: Lead go-to-market planning and execution, including launch briefs, messaging documents, and coordination across teams (product, marketing, sales, customer success, and support) in an environment with rapid launch cycles.

Customer feedback loop: Leverage insights from across the organization to influence product roadmap, positioning, and messaging.

ICP and personas: Refine ICP, personas, and customer journeys, helping define clear customer segments to guide marketing campaigns.

Bring the team together: Foster cross-functional collaboration to ensure smooth launches.

Qualification

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Product MarketingGo-to-Market StrategyCustomer Behavior AnalysisCollaborative ApproachSaaS ExperienceStartup Experience

Required

5+ years of experience in product marketing at a startup and/or SaaS environment

Proven experience launching new products with a fully integrated GTM plan and execution

Self-starter with the ability to work independently and as part of a collaborative team

Deep understanding of product marketing, customer behavior, and market trends

Creative problem-solving ability, research, synthesis, and analytical skills

Strong skills in positioning with a customer-first mindset

Collaborative approach with a track record of working well with various functional groups and levels

Benefits

Remote Work: Work from anywhere in the United States.

Health Insurance: We offer Medical, Dental, and Vision insurance covered 100% for employees as well as HSA and FSA accounts.

Mental Health: Givebutter health insurance plans come with access to a TalkSpace membership.

401k: We offer access to a retirement planning account for all employees.

Vacation and Holiday: Take up to 15 days of paid vacation time per year plus additional days per year with the company. We also take off all 10+ Federal Holidays and provide 2 floating holidays.

Parental Leave: We offer 12 weeks paid parental leave for both primary and secondary caregivers.

Home Office Stipend: Upgrade your home office with company-sponsored expenses including high-quality laptops, monitors, and modern technology.

Charitable Giving: Employees are encouraged to donate up to $50/month to any verified nonprofit they wish to support on Givebutter.

Professional Development: We offer learning and development reimbursement opportunities.

Love What You Do: We are a mission-driven company serving the charitable sector. Feel good about the work you're doing and the company you work for.