REACH Strategies · 15 hours ago
Senior Program Strategist
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Responsibilities
Provide strong leadership for team members to help develop their knowledge and understanding of communications campaigns
Contribute to the refinement of REACH Strategies’ management tools and project management processes
Effectively manage a virtual team dispersed across time zones using multiple online collaboration tools
Leverage and maintain a comprehensive CRM database to best serve programmatic and organizational needs
Manage multiple program budgets and work closely with the operations and finance team to responsibly distribute program resources and efforts
Develop strong client relationships to grow current programs
Seek out and contribute to business development initiatives for REACH Strategies
Develop strategies and manage campaigns for multiple agency clients including public utilities, government agencies, and more
Develop marketing and communications strategies to best position programs and clients
Strategically assess and guide client communications programs
Plan and deliver targeted communications campaigns using an appropriate suite of marketing tools
Contribute to and manage the creation of communications materials, including messaging, promotional materials, press releases, Q&As, and other collateral
Contribute to the organizational marketing and communications efforts of REACH Strategies
Manage multiple digital media platforms, including the management of websites, blogs, and multiple social media channels
Liaise with and manage design, print teams, and suppliers
Develop, contribute to, and execute ongoing campaigns to grow electric vehicle adoption
Design, conduct, analyze, and report market research and engagement statistics
Design and lead multiple engagement initiatives across multiple states rooted in large-scale community events and online learning programs
Track metrics and evaluate outreach programs to improve effectiveness, efficiency, and quality of service
Nurture relationships with external stakeholders
Monitor and analyze industry news and trends in regional, national, and trade media sources to inform approaches to programmatic and communication efforts
Serve as point of contact for program partners, stakeholders, and clients, leveraging program management skills to efficiently and effectively maintain open communication and program progress
Qualification
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Required
Prior experience with clean energy and utility-related communications
Minimum of 10 years of communications agency experience
Minimum of 7 years event management experience
Experience managing direct reports
Experience in business development and fundraising
Interest in promoting electric vehicles and sustainable economic development nationally
Ability to anticipate needs/issues and to execute sound decision-making
Understanding of user-centered design principles and the ability to apply them to communications campaigns
Demonstrated capacity for critical, independent, and creative thinking and strategy
Self-motivated with excellent planning and organizational skills
Proven ability to handle a fast-paced environment and manage rapidly changing client-based priorities
Excellent attention to detail
Excellent communication and written skills
Presentation and public speaking skills
Strategic thinker, creative, and innovative
Demonstrated leadership experience with a team player mentality and willingness to help others grow
Proficiency with cloud-based collaboration tools
Understanding of best practices for working remotely with a distributed team
Demonstrated PR skills
Ability to perform well in a virtual office and be highly productive while working in a remote setting
Valid driver’s license
Preferred
Mac/PC
Google Suite
Microsoft Teams
Asana
Zoho Suite
Adobe Creative Suite
Benefits
Excellent benefits package