eyeo · 21 hours ago

Senior Social Media & Content Specialist - East Coast US / Remote

Philadelphia / Remote

Full-time

Remote

Mid, Senior Level

$90K/yr - $104K/yr

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Responsibilities

Develop and execute a content strategy aligned with product updates, feature releases, and brand goals

Write and manage blogs, articles, email content, and video scripts to engage and educate customers

Actively follow trends in security, safety, and ad blocking to position the brand as a thought leader

Proactively create and post timely content that resonates with target audiences and showcases domain expertise

Collaborate with influencers to amplify brand reach and authority

Build relationships with key stakeholders in the industry to drive earned media opportunities

Leverage owned and earned channels (e.g. Facebook, Instagram) to drive organic traffic and customer engagement

Build brand authority by consistently producing high-quality, relevant content

Promote product updates and feature releases across all relevant platforms

Manage the blog to ensure consistent publishing and alignment with SEO and brand goals

Monitor performance across non-paid channels and refine strategies based on data insights

Use analytics tools to track organic traffic, engagement, and conversion metrics

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Content StrategyContent CreationTrend MonitoringInfluencer EngagementData-Driven OptimizationProject ManagementVideo Content CreationEmail MarketingSocial Media ManagementGoogle AnalyticsSEMrushAhrefsCreative Mindset