108 applicants

Company

Designit · 1 day ago

Senior Social Media Manager

United States

Full-time

Remote

Mid, Senior Level

$100K/yr - $105K/yr

5+ years exp

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Responsibilities

Serve as the social media and blog key point of contact and subject matter expert for stakeholders across the business for specific solution area

Continuously drive target audience insights to inform strategy planning

Approve creative and copy for organic and paid social campaigns

Stay up to date on existing and emerging social and blog platforms

Lead and manage additional integrated marketing projects and initiatives as needed, based on team priorities

Provide stakeholders with strategic plans for organic and paid social media deployment

Collaborate with other workstreams within the Blog and Social ecosystem (blog, events, announcements, YouTube, community management) to ensure alignment on strategy for specific solution areas

Create and advise on processes, governance, and best practices pertaining to demand generation via social and blog channels

Own the execution of social amplification programming supporting demand generation assets and campaigns

Measure and report performance against goals and objectives, and collaborate with analytics resources to interpret data into actionable insights. This may include monthly reports, organic/paid campaign reports, ad hoc reporting, and social listening and competitor observations and recommendations

Manage agency partners and coordinate with multiple vendors and teams for day-to-day execution

Work with graphic design and copywriting team to concept and execute social media creative assets

Partner with internal and external teams across YouTube, Programming and Community Management to facilitate social and blog execution

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

B2B social media strategySocial media managementProject managementSocial scheduling toolsData interpretationStakeholder collaborationMicrosoft OutlookMicrosoft PowerPointMicrosoft ExcelMicrosoft TeamsSocial listeningCreative asset managementCommunity managementCustomer service mindset

Required

5 – 7 years of marketing experience

2+ years of experience managing social media programs and strategy

2+ years of experience with social scheduling and monitoring tools (Preferably Sprinklr)

Experience growing and managing a team with a focus on professional development and growth for direct reports

Subject matter expertise in the use of social media platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.) with a strong understanding of the digital marketing landscape

Ability to work successfully with diverse groups of stakeholders across companies to ensure successful planning, execution, and reporting

A high degree of skill at interpreting data to inform strategy and provide actionable insights

A customer service mindset when working with stakeholders

Proficiency in Microsoft Outlook, PowerPoint, Excel and Teams