139 applicants

Company

Brilliant PR & Marketing · 2 days ago

Senior Social Media Strategist

United States

Full-time

Remote

Senior Level, Lead/Staff

8+ years exp

Maximize your interview chances

AdvertisingDigital Marketing

Insider Connection @Brilliant PR & Marketing

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Serve as a primary point of contact for all client social media needs, overseeing a digital content coordinator and manager

Maintain ultimate responsibility for quality execution and delivery against client expectations

Stay up to speed on industry best practices and serve as the agency’s social media thought leader

Work with PR, paid media and paid influencer teams to create a full integrated marketing campaign for clients

Hands-on approach to social media management while refining overarching strategy including the development of specific plans to support growth goals

Make recommendations for post-boosting budgets, gain client approval, implement post-boosting, track boosting budgets, work with accounting to ensure invoicing amounts are paid, and reconcile budgets with clients

Leverage social listening to inform ongoing development of strategy

Support the process of pitching clients and new business leads on paid social media ad campaigns, including the development of timelines, budgets, and projected results

Lead the implementation of specific client programs and campaigns

Set KPIs and analyze monthly, quarterly and yearly results

Develops persuasive summary and recommendation documents for presentation to clients

Thoughtful about communications internally and externally

Creative, passionate, and strategic in helping clients increase brand awareness and sales

Acts as the main point of contact on multiple accounts and communicates clearly, effectively, and confidently via Zoom and email

Enjoys an ever-evolving, fast-paced job, switching gears when needed and prioritizing our workload

Manage and execute against client budgets

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Social media strategyCommunity managementContent creationInfluencer marketingPaid social knowledgeTeam managementTikTokInstagramFacebookYouTubeProject management

Required

8-10 years managing social media strategy, community management and content creation across social platforms for CPG companies

Minimum 5 years of regent experience working across social media at an agency

Regular users of all social media platforms, with a strong knowledge of TikTok, Instagram, Facebook and YouTube

Experience in new business presentations and extensive client conversations ideally in an agency environment

Understands the benefits of influencer marketing and how to integrate influencer content into an organic and paid social strategy

Knowledge of boosting and allowlisting in paid social

Has a clear understanding of how social media ties into a bigger marketing plan and looks to ensure it is integrated whether the integrated team is internal of external

Up to date with pop culture and trends and can regularly converse about these topics

Teaching others and in turn, learning, is equally important for them

Resourceful, committed, and deliberate

Shares in brainstorms and isn’t afraid to come up with and try new ideas while encouraging others to speak up

Wants to be a part of a small but strong and mighty team

Has experience managing a team, setting goals for the team and helping the team achieve those goals

Wants to build a team that is efficient, knowledgeable and reliant

Proactively looks to take on projects and advance the growth of the department