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Get It Recruit - Finance ยท 2 days ago
Senior Specialist, Marketing Operations
Plano, TX
Full-time
Remote
Senior Level
3+ years exp
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Responsibilities
Contribute to the design, development, and implementation of multi-channel marketing programs.
Maintain scalable processes and ensure the integrity of the marketing database.
Plan and execute Marketing Operations projects to enhance campaign tracking, lead management, reporting, and overall campaign execution.
Implement tools and processes to streamline campaign builds and manage changes without disrupting lead flow.
Collaborate with Sales Operations to ensure accurate data synchronization between marketing and sales systems.
Support improvements in campaign management, data management, and reporting processes to optimize marketing strategies.
Partner with Salesforce, Analytics, and other teams to refine data hygiene, enrichment, and compliance efforts.
Manage data exchange processes with vendors while ensuring regulatory compliance.
Evaluate and integrate new technologies into the marketing technology stack.
Generate and present reports on progress towards marketing operations goals.
Qualification
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Required
Associates degree or equivalent in a related field
3-5 years of experience in marketing, operations, analytics, or related quantitative roles
Experience managing marketing operations processes such as lead management, database management, segmentation, and campaign launches
Proficiency in marketing automation systems, Salesforce, and integrating these systems with other technologies
Ability to collaborate effectively with Sales Operations and Marketers to define and implement projects and campaigns
Technically proficient, excellent communicator, with a strong desire to improve processes
Preferred
Certifications in relevant marketing systems, processes, or tools
3+ years of supervisory experience
Experience with Medicaid or Medicare Health Plans
Strong analytical skills
Company
Get It Recruit - Finance
Get.It Recruit | Finance - Helping companies of all sizes accelerate their hiring.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
