ServiceMaster · 3 days ago
SEO Specialist
United States
Full-time
Remote
Entry Level
1+ years exp
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Responsibilities
Work with multiple franchisees to understand their business goals, target audiences, and local market dynamics
Provide guidance and support to franchisees in implementing SEO best practices on their websites
Conduct thorough keyword research and analyze results to identify relevant and high-performing keywords for our industry and target audience.
Analyze keyword competitiveness and trends to optimize content for search engines.
Implement and maintains SEO best practices for URL structure, redirects, and canonical tags
Write and design pages optimized for SEO, staying true to branding standards
Execute, track, report, and analyze website analytics and SEO initiatives and campaigns
Work with content and marketing teams to drive content creation with SEO
Adjust strategies accordingly to maintain a competitive edge in the digital landscape
Stay abreast of industry trends, search engine algorithm updates, and emerging technologies
Qualification
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Required
Understanding of major search engine algorithms (e.g., Google, Bing) and how they impact search rankings.
In-depth knowledge of on-page and off-page SEO best practices.
Ability to identify high-value, relevant keywords for different target audiences.
Knowledge of technical SEO aspects, including site speed optimization and mobile optimization.
Team player who enjoys collaborating and working with others on a high functioning team.
Must possess a positive attitude with the ability to build good relationships across the organization and with external partners.
Ability to influence and effectively interface with others across all levels of an organization.
Sense of urgency, with the ability to meet goals and deadlines.
Strong written and verbal communication skills.
Strong organizational and prioritization skills with the ability to multitask.
Ability to work in a fast-paced environment in which requirements and priorities change.
Able to persevere in overcoming obstacles or setbacks, by taking swift and efficient action.
Must be results oriented, a self-starter, and have strong initiative.
Selflessness and willingness to make a positive impact every day.
Values diversity and inclusion.
A growth mindset and a desire to make things better.
1 – 3 years of experience as a SEO specialist.
Preferred
Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Company
ServiceMaster
ServiceMaster Brands businesses is a small business while benefitting from ServiceMaster’s recognized brands and proven industry expertise.
501-1,000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2020-10-01Acquired· by Roark Capital Group ($1.55B)
Leadership Team
Bob Skibbe
CEO
Carter Moise
CEO
Company data provided by crunchbase
