LTIMindtree · 20 hours ago
SFMC Email Specialist
United States
Full-time
Remote
Mid Level
$130K/yr - $150K/yr
Maximize your interview chancesConsultingEnterprise
Hiring Manager
Premkumar K
Insider Connection @LTIMindtree
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Working with the marketing team to develop and execute strategic email marketing plans and strategies
Identifying target segments defining campaign goals and determining optimal frequency and timing of sending emails
Ensuring the accuracy and hygiene of the email database maintaining optin practices and complying with data protection regulations
Collaborating with crosDevelop and execute end-to-end email marketing campaigns from conceptualization to delivery and analysis.
Create engaging and compelling email content that resonates with our audience and aligns with our brand voice including engaging copy appealing visuals and persuasive calls to action
Segment and manage email lists ensuring accurate targeting and personalized communication based on customer demographics preferences and behavior
Design visually appealing email templates that are responsive across devices and browsers
Identifying opportunities for email optimization and implementing AB testing to analyse performance metrics to optimize campaign effectiveness and engagement rates
Monitor and study email campaign key performance indicators KPIs such as email deliverability open rates clickthrough rates conversions and ROI
Stay updated with the industry trends and the best practices in email marketing to drive innovation and continuous improvements functional teams including design content and analytics to align email marketing efforts with broader marketing initiatives.
Qualification
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Required
Working with the marketing team to develop and execute strategic email marketing plans and strategies
Identifying target segments defining campaign goals and determining optimal frequency and timing of sending emails
Ensuring the accuracy and hygiene of the email database maintaining optin practices and complying with data protection regulations
Collaborating with cross-functional teams including design, content and analytics to align email marketing efforts with broader marketing initiatives
Develop and execute end-to-end email marketing campaigns from conceptualization to delivery and analysis
Create engaging and compelling email content that resonates with our audience and aligns with our brand voice including engaging copy, appealing visuals and persuasive calls to action
Segment and manage email lists ensuring accurate targeting and personalized communication based on customer demographics, preferences and behavior
Design visually appealing email templates that are responsive across devices and browsers
Identifying opportunities for email optimization and implementing AB testing to analyse performance metrics to optimize campaign effectiveness and engagement rates
Monitor and study email campaign key performance indicators (KPIs) such as email deliverability, open rates, clickthrough rates, conversions and ROI
Stay updated with the industry trends and the best practices in email marketing to drive innovation and continuous improvements
Benefits
Comprehensive Medical Plan Covering Medical, Dental, Vision
Short Term and Long-Term Disability Coverage
401(k) Plan with Company match
Life Insurance
Vacation Time, Sick Leave, Paid Holidays
Paid Paternity and Maternity Leave
Company
LTIMindtree
LTIMindtree is a worldwide technology consulting and digital solutions company that empowers businesses in a variety of sectors.
Founded in 1996
10,001+ employees
H1B Sponsorship
LTIMindtree has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (2025)
2022 (165)
Funding
Current Stage
Late StageLeadership Team
Vipul Chandra
Chief Financial Officer
Nachiket Deshpande
Chief Operating Officer and Executive Board Member
Recent News
Company data provided by crunchbase
