Shopper Marketing Specialist @ CAULIPOWER | Jobright.ai
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CAULIPOWER · 2 days ago

Shopper Marketing Specialist

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Food and BeverageFood Processing
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H1B Sponsorship

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Responsibilities

Collaborates with Brand, Sales, Trade Planning and Finance teams to ensure Shopper Marketing programs are aligned with strategy and business objectives related to revenue targets and retail execution.
Drives the execution of all shopper marketing programs.
Ensures Shopper programs are aligned to Marketing objectives. Develops volume forecast, creative brief, program plan alignment, in-market execution, and post-analysis.
Works with Marketing, Finance, Sales and Trade Planning to measure Shopper Marketing program effectiveness against objectives; recommends tactical and strategic solutions for continuous improvement.
Consults as the Shopper Marketing knowledge expert for retail customers, sharing tactic recommendations and best practices for National Brand campaigns and yearly programming.
Manages data syndication and product content across all relevant sites.
Owns Coupon Clearinghouse relationship and budget.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Brand MarketingCustomer MarketingShopper MarketingCPG IndustryMarketing Programs ExecutionMedia VehiclesContent SyndicationShopper InsightsData AnalysisActionable ProgramsProblem-SolvingSelf-MotivatedTeamworkStrategic ThinkingDecision MakingOrganizational Skills

Required

Bachelor’s degree
At least 2 years of Brand, Customer and/or Shopper Marketing experience
Experience in the CPG industry required
Demonstrated experience executing marketing programs that leverage multiple media vehicles across grocery retailers; experience with content syndication preferred
Demonstrated ability to turn shopper insights and data into actionable programs/solutions
Demonstrated ability to be self-motivated and work effectively in a team environment
Ability to think strategically, incorporate new learning into plans, and act decisively
Proven ability to organize, prioritize, and multi-task

Preferred

Experience with content syndication

Benefits

Medical, Dental, Vision Insurance for you, and optional coverage for your family
Disability and Life Insurance
401k Retirement Plan
3 weeks PTO, 11 paid holidays and sick time
A high performing, rewarding, and tight knit team culture

Company

CAULIPOWER

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Caulipower produces vegetable-based pizzas and pizza crusts that are gluten-free.

H1B Sponsorship

CAULIPOWER has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2022 (1)
2021 (1)
2020 (1)

Funding

Current Stage
Early Stage
Total Funding
$10.19M
Key Investors
Boulder Food Group ('BFG')
2018-12-20Series Unknown· $8.19M
2017-10-17Seed· $2M

Leadership Team

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Tyler Ricks
Chief Executive Officer
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Gail Becker
Founder, Chief Innovation and Brand Officer
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Company data provided by crunchbase
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