CAULIPOWER · 2 days ago
Shopper Marketing Specialist
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Food and BeverageFood Processing
Insider Connection @CAULIPOWER
Responsibilities
Collaborates with Brand, Sales, Trade Planning and Finance teams to ensure Shopper Marketing programs are aligned with strategy and business objectives related to revenue targets and retail execution.
Drives the execution of all shopper marketing programs.
Ensures Shopper programs are aligned to Marketing objectives. Develops volume forecast, creative brief, program plan alignment, in-market execution, and post-analysis.
Works with Marketing, Finance, Sales and Trade Planning to measure Shopper Marketing program effectiveness against objectives; recommends tactical and strategic solutions for continuous improvement.
Consults as the Shopper Marketing knowledge expert for retail customers, sharing tactic recommendations and best practices for National Brand campaigns and yearly programming.
Manages data syndication and product content across all relevant sites.
Owns Coupon Clearinghouse relationship and budget.
Qualification
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Required
Bachelor’s degree
At least 2 years of Brand, Customer and/or Shopper Marketing experience
Experience in the CPG industry required
Demonstrated experience executing marketing programs that leverage multiple media vehicles across grocery retailers; experience with content syndication preferred
Demonstrated ability to turn shopper insights and data into actionable programs/solutions
Demonstrated ability to be self-motivated and work effectively in a team environment
Ability to think strategically, incorporate new learning into plans, and act decisively
Proven ability to organize, prioritize, and multi-task
Preferred
Experience with content syndication
Benefits
Medical, Dental, Vision Insurance for you, and optional coverage for your family
Disability and Life Insurance
401k Retirement Plan
3 weeks PTO, 11 paid holidays and sick time
A high performing, rewarding, and tight knit team culture
Company
CAULIPOWER
Caulipower produces vegetable-based pizzas and pizza crusts that are gluten-free.
H1B Sponsorship
CAULIPOWER has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2022 (1)
2021 (1)
2020 (1)
Funding
Current Stage
Early StageTotal Funding
$10.19MKey Investors
Boulder Food Group ('BFG')
2018-12-20Series Unknown· $8.19M
2017-10-17Seed· $2M
Leadership Team
Company data provided by crunchbase