AXM (Ars X Machina) ยท 3 hours ago
SOCIAL MEDIA LEAD
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Marketing & Advertising
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Responsibilities
Hands on keyboard execution of social campaigns across platforms, including set up and management of paid social media campaigns across all platforms as needed, including Facebook, Instagram, TikTok, Pinterest, LinkedIn, Snapchat, YouTube, Reddit and Quora.
Ensure accuracy of campaign set up, targeting, and ensure that campaign budgets are spending/pacing appropriately
Build creative assets in platforms and share with client and/or creative agency for review as needed
Familiarity presenting recommendations or performance reports to internal and external teams with support from Supervisor
Work closely with our in-house analytics team and Social Supervisor pull and provide platform reporting and campaign insights on an ongoing basis
Proactively provide optimization recommendations based on platform activity
Attend weekly and monthly internal and client calls to review status items, media recommendations, performance and optimizations
Pay very close attention to detail by evaluating all client initiatives and keep informed of new promotions, offers, changes to platform, etc.
Keep abreast of knowledge around latest industry trends and expertise of platform best practices. Attends webinars, platform trainings, and in-person paid social industry events as able/applicable.
Understanding of standard agency billing practices and expectations
Utilize social listening/sentiment tools to recommend enhancements to the overall media or social strategy
Participate in department work by supporting client/agency POVs, supplementing AXM Paid Social Best Practices documentation, and maintaining platform specific spec sheets
Assists in larger agency initiatives such as contributing to agency thought leadership pieces, writing case studies and participating in new business work
Participate in brainstorming sessions for assigned and unassigned clients
Qualification
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Required
2-4 years of experience in a paid social media role
Strong knowledge of paid social media platforms
Ability to activate and manage social media buys in multiple platforms
Ability to work strategically and seamlessly across multiple clients and campaigns
Strong oral and written communication skills
Demonstrate critical thinking and problem solving abilities
Ability to be resourceful and seek solutions independently, as well as being a self-starter
Ability to work and collaborate with clients, internal teams, and agency partners, including media vendors and creative agencies
Ability to manage expectations and priorities and meet deadlines (time management)
Acute attention to detail
Strong experience working within Google Workspace & Tools and Microsoft Suite
Passion for advertising and social media
Preferred
Knowledge of Organic Social Media and Influencer Media experience a plus
Company
AXM (Ars X Machina)
Based in San Francisco, Ars X Machina (AXM) is a female-founded media solutions and analytics agency on a mission to architect meaningful media solutions at the intersection of humans and technology.