69 applicants

Company

Original Job Post

EnergySage · 2 days ago

Social Media Manager

Boston, MA

Full-time

Hybrid

Mid, Senior Level

5+ years exp

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Responsibilities

Support the creation of a comprehensive social media strategy to increase brand awareness and engagement and drive business impact

Develop and maintain a social media content calendar across channels that aligns with broader content strategy, PR and marketing campaigns, business initiatives, key events, seasonality of the industry, as well as culture and current events

Develop social-first content, including text, short-form video, and graphics, for all social channels

Partner with Design to create and scale content creation

Craft and schedule posts across channels

Create strategy for community management across the various channels, including the development of a social response matrix and proactive approach

Engage with the online community, respond to comments, and manage online reputation

Develop ways of working across the organization for areas of overlap including insights, customer service, and tech/product issues

Identify opportunities to leverage user-generated content and encourage community participation

Support the operations of an expanded brand partnerships and influencer program

Liaise with partner teams for cross-sharing opportunities

Grow adoption of employee and executive advocacy program

Analyze social media performance on set cadences

Adhere to marketing best practices including campaign tracking

Stay up to date with the latest trends, functionality, and seasonal opportunities across the social landscape

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Social Media ManagementB2C ExperienceProject ManagementMedia SavvyContent CreationVideo EditingMetrics InterpretationCross-Functional CollaborationMarketing PrinciplesPRSEOPaid SocialContent DistributionProblem-SolvingHard WorkingCollaborativeSproutRenewable EnergyConfidence

Required

5+ years experience managing social media platforms for a brand or organization, ideally B2C

A self-starter who’s comfortable operating in a fast-paced environment, balancing multiple projects, and managing ambiguity

Media- and culture-savvy, knowing the best way to deliver the best idea at the right time

Intimate knowledge of in-app creator tools across social platforms and proficient in video editing software

Excellent written and verbal communication skills

Strong storytelling ability to synthesize complex subjects and brand priorities into easy-to-understand creative, social-first content

Analytical mindset with the ability to interpret metrics to inform social optimization strategies

Highly collaborative and can work effectively with cross-functional teams and external partners

Strong organizational and project management skills

Understanding of related marketing principles and best practices, including PR, SEO, paid social, and content distribution strategies

Bachelor’s Degree in marketing or communications or equivalent experience

Preferred

Hands-on experience with a social media management tool, Sprout is a plus

Previous experience in the renewable energy or sustainability industry is a plus

Confidence can sometimes hold us back from applying for a job - but we believe there's no such thing as a 'perfect' candidate. Even if you do not meet all of the qualifications above, we’d still love to hear from you. Tell us about the unique qualities you might bring in your cover letter.

Company

EnergySage

EnergySage is an online marketplace for energy systems, including rooftop solar, community solar, storage, and heat pumps.

Founded in 2009

Boston, Massachusetts, USA

51-200 employees

http://www.energysage.com

H1B Sponsorship

EnergySage has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2022 (5)

2020 (2)