Arizona College of Nursing · 1 day ago
Social Media Specialist
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Insider Connection @Arizona College of Nursing
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Responsibilities
Create and publish engaging and relevant social media content that aligns with our brand and resonates with our audience.
Capture, edit, and optimize photos and videos of students and faculty to generate multimedia content suitable for multiple platforms.
Ensure all content adheres to the College’s compliance standards and brand guidelines.
Monitor social media accounts, actively engage with audiences, and foster a vibrant and inclusive online presence.
Manage online reviews by facilitating, monitoring sentiment, and responding promptly to negative and positive feedback.
Collaborate with campus leaders, colleagues, students, and vendors to meet social media goals and enhance marketing and communication campaigns.
Maintain an organized content calendar, scheduling posts to ensure a consistent and timely online presence.
Assist with managing social media tools, subscriptions, and assets.
Support brand marketing colleagues with administrative tasks related to social media and marketing efforts.
Qualification
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Required
Bachelor's degree in marketing, communications, or related field.
Minimum of two years’ experience in social media community management and content creation.
Proficient in all major social media platforms, including Facebook, Instagram, TikTok, Twitter (X), and LinkedIn, with a deep understanding of trends, features, and best practices.
Proficiency in content creation tools, including CapCut and Canva, to produce high-quality visuals and videos for social media.
Experience using social media management and collaboration tools such as Asana, Hootsuite, or Sprout Social to plan, schedule, and analyze content performance effectively.
Strong ability to think creatively and build relationships with key stakeholders.
Ability to work strategically and seamlessly across multiple platforms.
Preferred
Skilled in sourcing, curating, and leveraging user-generated content (UGC) to enhance engagement and foster authentic connections with audiences.
Prior experience in a highly regulated industry.
Excellent writing, editing, and customer service skills.
Benefits
Competitive pay and opportunities for professional development.
Dynamic organizational culture within a supportive working environment.
Rest and relaxation with generous PTO and holiday benefits.
Robust health and welfare benefits package including, but not limited to, medical, dental, and vision.
Preparation for the future with a 401(k) and company match.
Company
Arizona College of Nursing
Arizona College of Nursing and Arizona College prepare students for in-demand careers to meet the community’s healthcare needs.