The Knot Worldwide · 3 hours ago
Social Media Specialist
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Responsibilities
Develop, plan and execute social calendar and posting across all organic social channels.
Craft and edit copy for all social channels, working closely with the Marketing Manager.
Create video and reel content for various social platforms.
Community management on all social platforms.
Analyze and report on social media performance metrics for all social platforms, creating weekly and monthly reporting with learnings and next steps.
Develop insights and analysis of creative performance across platforms, and use insights to inform future creative decisions and strategy.
Partner closely with the Simply Eloped product designer for best in class assets to support social channels.
Collaborate closely with cross functional teams (product designer, marketing members at TKWW).
Communicate cross-functionally and with upper management on creative projects and results.
Redefine content strategy for digital creative across Instagram, Facebook, Tiktok, Pinterest and Youtube.
Provide strategic guidance on creative direction, leveraging channel expertise.
Suggest and implement new features to develop brand awareness and elevate social strategy.
Up to date on top of the latest social media tools, trends, and cultural moments, and will make recommendations on when our brand should and should not engage.
Qualification
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Required
Self starter with 2-3 years of active social media experience, preferably in a corporate setting.
In depth knowledge of social media best practices.
Proven experience in content creation for social media.
Strong writing and editing skills with an eye for detail and ability to bring Simply Eloped’s voice to life across social platforms.
Strong organizational skills and attention to detail.
Proven track record of successfully developing and implementing social media strategies that have increased brand awareness and visibility in a startup or similar fast paced culture.
Excellent communication and interpersonal skills.
Creative thinker who also has strong analytical skills and a passion for innovation.
Familiarity with tools (Later, Google Analytics and Meta) for scheduling and measuring performance.
Feel passionate about DEI representation in the workplace and on social platforms.
Preferred
You have experience scaling a startup or small business through effective social media strategy.
Have hands-on experience creating video and reel content.
Are comfortable being a ‘solo creative’ that is able to work independently but collaborate stakeholders on projects where support is needed.
Have experience in Canva.
Benefits
Flexible vacation
Generous parental leave
Company
The Knot Worldwide
The Knot Worldwide is a mobile application.
H1B Sponsorship
The Knot Worldwide has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (3)
2022 (5)
2021 (6)
2020 (6)
Funding
Current Stage
Late StageCompany data provided by crunchbase