Cella · 19 hours ago

Specialist, Social Media Content Creation (Remote)

Arlington, VA

Contract

Remote

Entry, Mid Level

$33/hr - $39/hr

1+ years exp

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Content MarketingDigital Marketing

Growth Opportunities

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Responsibilities

Social Listening: Perform listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy.

Develop and Pitch Creative Ideas: Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that strategically ladder back to brands' overall strategy and ambition.

End-to-End Content Creation: Design, produce, edit, and copywrite for all social content across TikTok and Instagram.

Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content.

Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to garner more engagements, reach, followers, etc.

Stay Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal.

Collaboration: Bring forward social led ideas and continuously collaborate closely with Community Manager and brand team to execute strategies.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Content CreationSocial Media ManagementAdobe PhotoshopAdobe IllustratorCanva ProInShotCapCutInstagramTikTokVideo EditingData Synthesis

Required

Minimum of 1-3 years' experience in content creation and/or social media management representing a brand or organization.

Strong content creation skills that are distinctive and reflect the brand's strategy and voice.

Demonstrated ability to think creatively and have a strong understanding of culture.

Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms - Instagram, TikTok and video editing knowledge required.

Exceptional understanding of the social media landscape inclusive of Instagram and TikTok.

Ability to synthesize data to identify insights to inform creative content and opportunities.

Exceptional communication (written and oral) skills.