Software Technology Inc. · 2 days ago
Sr Marketing Manager
United States
Full-time
Remote
Senior Level, Lead/Staff
8+ years exp
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Responsibilities
Develop and implement strategic marketing plans that support business objectives and increase market share.
Elevate Tavant’s market presence through strategic analyst engagements, ensuring our services and solutions are well-represented in industry analyses and reports.
Oversee public relations strategies, manage press releases, handle media relations, and build relationships with key industry journalists and influencers.
Design and execute innovative lead generation campaigns to cultivate a robust pipeline of new prospects.
Team up with our pre-sales and solution leader teams to continually enhance our offers and value propositions
Develop marketing campaigns for existing customers to enhance awareness of new services and solutions and drive retention and loyalty.
Collaborate with strategic partners to create co-marketing strategies that leverage joint capabilities and expand market reach.
Utilize advanced analytics to assess campaign performance and adapt strategies to maximize effectiveness.
Conduct ongoing market research to stay ahead of industry trends and adjust marketing strategies accordingly.
Regularly report to senior management on marketing performance, providing insights and recommendations for continuous improvement.
Qualification
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Required
Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree preferred.
At least 8 years of experience in a marketing role with a strong emphasis on developing and positioning a brand in the IT services space through analytics, public relations, and strategic marketing partnerships
Demonstrated ability to develop and execute integrated marketing campaigns.
Excellent analytical, organizational, and creative thinking skills.
Proficiency in digital marketing tools and platforms, including CRM and marketing automation systems.
Strong communication and interpersonal skills, capable of working independently and navigating complex scenarios.
Preferred
Master’s degree preferred.
Company
Software Technology Inc.
Software Technology, Inc.
201-500 employees
H1B Sponsorship
Software Technology Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (98)
2022 (172)
2021 (276)
2020 (352)
Funding
Current Stage
Growth StageCompany data provided by crunchbase
