DIRECTV · 1 day ago
Sr Product Development Manager
El Segundo, CA
Full-time
Remote
Mid, Senior Level
$106K/yr - $192K/yr
5+ years exp
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Responsibilities
Onboard DAI (Digital Advertising Insertion) on National networks while preserving D-HIC capabilities.
Expand DAI certification for FAST Programmer enablement use cases.
Partner with Ads architecture, engineering teams to recommend the most appropriate solutions for advertisers and users in Digital advertisement.
Participate in architectural reviews and provide valuable feedback to enable rapid delivery and solutioning.
Demonstrate strong technical product management, automation, development, and deployment background.
Manage work efforts of development and test engineers for multiple projects inclusive of Quality-of-service initiatives.
Provide leadership in product design with both internal teams and external vendors.
Manage resources and policy formation in assigned responsibilities.
Accelerate product enablement, manage monitoring tools, and resolve advertisement issues by partnering with cross functional teams.
Improve operational efficiency by automated workflows for DAI enablement at scale with proven technical expertise to integrate with existing video infrastructure there by, reducing manual effort and improving speed to market.
Achieve cross-platform consistency by ensuring dynamic ads are uniform across devices — desktops, mobiles, and smart TVs — facilitating high-quality ad insertion and improved monetization.
Maintain technological competitiveness and adoption of industry standards with the latest advancements in DAI technology.
Build and enhance systems for scalable ad insertion across diverse content, viewer types, and ad formats, ensuring performance while supporting growth.
Innovate with precision, helping AML expand product offerings.
Manage and lead team members for onboarding Digital Advertising Insertion onto new networks/providers for Live, VOD and advertisement formats.
Understand business specification and verify ad specifications delivered by Content Providers.
Understand current ad technologies, requirements in the Ad industry, and recommend changes that will benefit the organization.
Work with outside 3rd party vendors, cross functional teams, content providers, and measurement vendors to ensure quality advertising play out across the digital products.
Coordinate across multiple departments and scrum teams to integrate new advertising solutions, including but not limited to client development teams, system architects, audio-video pipeline engineers, and video operations.
Manage the roadmap for CAEF (Customer Ad Experience Framework) while consistently elevating the backend and frontend technologies.
Develop built in quality for security compliance.
Ensure routinely that business value is met via CAEF, and the framework has an uptime of 99.9%.
Build and integrate new tools and proof of concepts within CAEF EX: SCTE Analyzer, Ad Request Generator, and Log Parsers.
Maintain cloud compliance and security of QOS tools.
Monitor KPI’s of complex advertising pipelines through advanced dashboarding tools such as Kibana, Grafana, New Relic, Splunk, and Conviva.
Manage certification of complex Ad delivery and Ad insertion systems, using technologies such as VAST, VMAP, SCTE-104, SCTE-35, and other ad related standards across different Web/Mobile/OTT clients.
Lead certification of various ad decisioning and routing systems, such as DoubleClick for Publishers (DFP), Freewheel, etc.
Lead team to use ad debugging tools such as Charles Proxy, Wireshark, Purple bug, Putty etc. for analyzing Yospace debug logs and troubleshooting issues in Digital Ad delivery systems.
Work on advanced advertising features like Prefetch, Fallback, and Prebid to optimize technical fill rates and reduce the number of slates.
Consult with third party vendors like Spot, Amazon, etc. to integrate advanced Prebidding solutions on various OTT clients such as Roku/Fire TV.
Prepare job requirements, conduct technical interviews, and facilitate the onboarding process of new hires.
Manage work allocation, conduct project kick off meetings, daily sync up meetings, project retrospectives meetings, and track projects to closure.
Mentor and coach resources to perform certification of various advertisement products across Live/VOD/STB on DirectTV platforms.
Conduct training/knowledge transfer sessions on an array of advertising features like DAI Architecture/Prefetch/Prebid/CAD etc.
Set and evaluate business goals and objectives for team members.
Qualification
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Required
5 years of experience with product/project management in digital and or satellite delivery for Advertising Technology or content / distribution.
Proficiency in JIRA, Confluence, or similar tools.
May require a background check due to job duties requiring routine access to DIRECTV and DIRECTV customer’s proprietary data. Qualified applicants with arrest and conviction will be considered for employment in accordance with local ordinances and state law.
Preferred
Bachelor’s degree in Engineering, Marketing, Business, or related field, preferred.
Background in Scaled Agile Framework, preferably SAFe certified.
Company
DIRECTV
DIRECTV is an American digital entertainment services provider delivering sports, news, movies, family and local programming channels.
10,001+ employees
H1B Sponsorship
DIRECTV has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (17)
2022 (79)
2021 (49)
Funding
Current Stage
Public CompanyTotal Funding
unknown2024-09-30Acquired· undefined
2013-08-29IPO· undefined
Leadership Team
Drew Groner
Senior Vice President, Head of Agency & Client Partnerships
John Manganilla
Senior Director, Product Development
Recent News
2024-10-25
2024-10-23
All Stories
2024-10-16
Company data provided by crunchbase
