hims & hers · 7 hours ago
Sr. Analyst, Growth Marketing
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Responsibilities
Own paid display media and video creative management across various platforms and channels, building creative calendars and media plans and running end-to-end campaign management.
Proactively analyze large data sets of publisher performance metrics to understand trends, run backend yield optimizations, and make recommendations to customers to drive revenue.
Partner with internal teams on creative deliverables, providing briefs and reviewing deliverables to follow best practices.
Work with data and analytics teams to troubleshoot/resolve technical issues.
Monitor changes in key metrics, analyze performance trends and provide on-going analysis to stakeholders.
Provide reporting, budgeting, and creative support to other performance channel owners including paid search and shopping.
Qualification
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Required
2+ years of experience and strong digital marketing background at an agency or D2C company.
Proven track record of driving measurable revenue and engagement via digital advertising.
Strong quantitative analysis skills, an affinity for numbers and ability to uncover insights quickly and accurately.
Deep understanding of pixel set up and implementation, attribution, and conversion actions. Strong awareness for technical account problem solving - including analytic, QA, and troubleshooting.
Self-starter, strong organizational skills, ownership mentality and the ability to prioritize work.
Experience working with internal teams - with the ability to break down complex concepts to non-technical stakeholders.
Preferred
Bachelors' degree in Marketing, Business, Technology or related field, or equivalent work experience
Experience running performance video ads through YouTube. Experience running ads through Reddit is a plus.
Experience in healthcare or verticals with advertising restrictions a plus.
Expert level hands-on ad-ops experience using DSPs such as The Trade Desk.
Exceptional track record of growing campaigns to exceed business goals
Proven success in growing and optimizing campaigns
Experience executing cross-functional marketing projects, and managing direct response campaigns as well as brand awareness campaigns.
Benefits
Competitive salary & equity compensation for full-time roles
Unlimited PTO, company holidays, and quarterly mental health days
Comprehensive health benefits including medical, dental & vision, and parental leave
Employee Stock Purchase Program (ESPP)
Employee discounts on hims & hers & Apostrophe online products
401k benefits with employer matching contribution
Offsite team retreats
Company
hims & hers
Hims is a wellness brand that helps men and women get access to products for skin care, hair loss, and sexual health.
Funding
Current Stage
Public CompanyTotal Funding
$233.2MKey Investors
Franklin TempletonIVPThrive Capital
2021-01-21Post Ipo Equity· $75M
2021-01-21IPO· undefined
2020-03-01Private Equity· undefined
Recent News
2024-11-26
The Motley Fool
2024-11-26
2024-11-25
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