111 applicants

Company

Collectively · 4 hours ago

Sr. Manager, Client Strategy

United States

Full-time

Remote

Senior Level

$98K/yr - $118K/yr

5+ years exp

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Responsibilities

Lead the approach to proposal development or response to briefs at Collectively, including:

Helping to brief and guide creative concepts in partnership with the creative team

Develop and articulate influencer campaign and creator strategies (via outlines & slides) based on RFP/Brief goals and that incorporates best practices or agency benchmarks

Curating a range of influencer campaign or services from Collectively

Presenting agency partnership / account management approaches

Conduct and synthesize relevant research & insights to shape strategy recommendations

Digest and understand clients RFPs/ briefs

Synthesize or draw on key trends and information from a variety of sources, including internal data, to inform conversations and RFP/Brief responses

Project manage responses cross-functionally start to finish:

Ideate RFP response with your account leader including:

Builds and recommends budgets against plans/RFPs

Works with Operations & Leadership to finalize scopes and staff plans

Ensure historic account or agency-wide performance data and current trends/best practices are considered

Project manages specialized creative or analytical support for RFPs/Briefs as needed

Leads the timeline of the response and coordinates pitch strategy with key leadership stakeholders

Coordinates and hosts briefings, preps materials and background for meetings with clients (agendas, cross-functional questions, follow ups)

Leads client comms either directly or indirectly to support your Account Leader

Experiment with and prepare and present POVs/best practices for existing & emerging platforms: (i.e. podcasts, TikTok, etc.)

Setting the Revenue Delivery teams up for success from IKO through Wrap to ensure the 'strategic threads' are maintained during account moments, including internal kick-offs, client kick-offs/discovery, client presentations, and wraps

Supports the strategic vision and goals of accounts in partnership with Director or Senior Director by providing guidance, contributions, and feedback on core deliverables:

Assist Revenue Delivery team in responding to program and strategy shifts; helping to ensure projects aligned with client objectives and best practices, escalating challenges to leadership for input

Identify opportunities to optimize/upsell or pivot based on performance, trends, or client needs, including development of new materials or workflows in partnership with leadership

For Trend Marketing scopes, support or consult in the identification and alignment of trend spotting or social conversations on TikTok or Instagram that might be appropriate for clients to engage/brief creators on

Partner with the Analytics team to develop hypotheses for content performance and ensure set-up and early measurement

During internal wrap development, responsible for shaping the story & narrative of program performance, assessing learnings to cultivate strategic insights for optimizations and evolutions, trends or learnings that drive more creator marketing programming through Collectively services

Engage with your account leader on opportunities to translate learnings into longer-term relationship or revenue growth

Develop an understanding and fluency with creator paid media, brand lift studies and how those tactics help communicate the effectiveness of influencer marketing

Leads/Hosts client reporting meetings, creating a warm and friendly environment and supporting IRL meeting dynamics (hosting) as needed if applicable

Conducts regular 1:1s or 2:1s (virtual or IRL) with clients either independently or with your leader to build trust, confidence and partnership in agency relationship

Bring a present and proactive eye to the working collaboration and dynamic between client and agency, spotting areas that feel off or clueing into client frustrations, experiences to surface to your account leader

Help uncover what's working, what's not–and supports plans of actions internally to evolve and service effectively, supporting your Account Leader on service satisfaction and retention activities

Synthesizes and communicates feedback between client and broader Collectively contributors and stakeholders

Maintain up-to-date research on your brand accounts, including relevant trends, industries, competitors, and products, using a variety of research tools and social media consumption (platform content, social listening, press/journalism, community surveys, etc)

Leverage findings in conversations to connect broader opportunities for brand/agency revenue

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Influencer MarketingClient Relationship ManagementProposal DevelopmentData AnalysisCreative StrategyProject ManagementTrend AnalysisClient Servicing Skills

Required

At least 5 years direct experience in influencer marketing at an agency

Both left and right brain thinker, equally comfortable with data and creative thinking

Independent, critical thinker; comfortable putting ideas backed by rationale and V1s out there, then getting steers from colleagues and clients to refine the work

Exceptional client servicing skills and instincts; loves to develop strong relationships with clients

Strong organization skills with attention to detail and excellent follow-through

Great communication skills—both internally and externally, written and verbal

Ability to work efficiently across a variety of tasks and manage time appropriately for projects

Thrives in the 'undefined' and enjoys fast-changing, fast-paced working environments

Collaborative working style with positive attitude and enthusiasm for making great work happen!