161 applicants

Company

Akoya Biosciences, Inc. · 3 hours ago

Sr. Manager, Product and General Marketing

Boston, MA

Full-time

Remote

Senior Level

$155K/yr - $185K/yr

5+ years exp

Maximize your interview chances

BiotechnologyHealth Care

H1B Sponsor Likely

Insider Connection @Akoya Biosciences, Inc.

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Develop unique product positioning, messaging, and value propositions.

Lead go-to-market strategies and launch impactful campaigns.

Conduct competitive analysis and market research to refine strategies.

Create sales tools, including presentations, training materials, and case studies.

Adapt global messaging and campaigns for regional audiences.

Analyze regional trends, customer needs, and competitor activities.

Plan and execute targeted campaigns, including digital, event-based, and partnerships.

Track and optimize regional marketing performance to drive growth.

Align product, sales, and regional teams to ensure consistent messaging.

Work closely with digital marketing, content, and creative teams to develop assets.

Provide regular updates on product performance and campaign results.

Gather customer insights and market research to inform strategies.

Act as the voice of the customer, especially in single-cell and spatial tools.

Attend events and engage directly with customers to understand market needs.

Define and track KPIs for product and regional marketing efforts.

Share performance insights with leadership to enhance strategies.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Immuno-oncologyNeuroscienceProduct marketingRegional marketingSingle-cell instrumentsSpatial instrumentsData-driven decision-makingMarketing analyticsCRM systemsDigital marketingCampaign optimizationMarketing automation toolsDigital channelsProject management

Required

Masters + 2 years of experience or Ph.D. in Immuno-oncology, Neuroscience, or related fields (MBA is a plus).

5+ years in product marketing, regional marketing, or similar roles, ideally in life sciences or biotech.

Strong knowledge of single-cell and spatial instruments and reagents.

Exceptional project management and communication skills.

Data-driven decision-making and familiarity with marketing analytics.

Experience with CRM systems, digital marketing, and campaign optimization.

Preferred

Regional market expertise and the ability to adapt campaigns to cultural nuances.

Proficiency in marketing automation tools and digital channels.

Benefits

Annual performance-based bonus

Long-term incentive units (equity)

Medical and Dental plans

Life, AD&D and Short-Term Disability insurance

Tuition Reimbursement

401(k) with immediate Company match vesting

Company paid holidays

Company

Akoya Biosciences, Inc.

As The Spatial Biology Company®, Akoya Biosciences’ mission is to bring context to the world of biology and human health through the power of spatial phenotyping.

Founded in 2015

Marlborough, Massachusetts, USA

201-500 employees

https://www.akoyabio.com/

H1B Sponsorship

Akoya Biosciences, Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (2)

2022 (7)

2021 (9)

2020 (5)