Augeo ยท 1 day ago
Sr. Marketing Account Manager (Events)
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Responsibilities
Client facing role that develops and implements marketing strategies aligned with event goals.
Transform marketing strategies into detailed action plans and oversee their execution across client event executions
Participate in client facing meetings owning all deliverables for marketing, contributing to client relationship success and guiding internal teams to achieve excellence in deliverables
Oversee all marketing channels for client programs, including digital, content, event, and sponsor marketing
Collaborate closely with sales teams to support RFP processes and drive revenue growth participating in large-scale sales presentations as part of a cross-functional team
Analyze market trends and competitor activities to inform strategic decisions
Lead and mentor the marketing operations team, guiding resource planning and leadership across creative marketing team
Establish KPIs and regularly report on marketing performance to client program leadership
Optimize marketing processes and technologies to improve efficiency and effectiveness
Analyze marketing performance metrics and provide insights to guide decision-making
Qualification
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Required
7-10+ years of progressive experience in marketing program delivery, preferably in the live events industry, with at least 3 years in a senior leadership role
Proven track record of successful strategy implementation and project leadership
Strong understanding of B2B marketing, particularly in the experience/events industry
Strong client relationship management skills
Excellent project management and organizational skills
Confident presentation and communication abilities
Operationally minded, with an eye towards guiding teams through scaling, change management
Proficiency in marketing technologies and data analysis
Bachelor's degree in Marketing, Business, or related field
Highly strategic thinker with the ability to translate vision into actionable plans
Self-starter with a proactive approach to problem-solving
Adaptable and thrives in a fast-paced, dynamic environment
Natural leader who can inspire and motivate teams
Detail-oriented while maintaining a big-picture perspective
Preferred
Agency experience preferred
Company
Augeo
Augeo is a global leader in engagement platform technologies and data-driven experiences that foster people connections and cultivate brand advocates worldwide.