200+ applicants

Company

Wealthfront · 7 hours ago

Sr. Product Marketing Manager, New Products

Palo Alto, CA

Full-time

Remote

Senior Level

$140K/yr - $162K/yr

5+ years exp

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FinanceFinancial Services

Comp. & Benefits

H1B Sponsor Likely

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Responsibilities

Craft and execute strategies to bring new investing products to market, from identifying initial desperate audiences, to developing resonant positioning and a rich learning agenda, to scaling distribution of products that find product-market fit.

Partner with Wealthfront’s Investing Product team, consumer research, engineering, and design to develop a product roadmap that serves unmet needs of our customers and creates new opportunities for business growth

Develop positioning, audience, and distribution strategies for new and existing products

Craft focused briefs, rooted in business and customer insights, for creative teams to execute against

Be a key liaison with external agencies and creative teams in bringing marketing briefs and strategies to life, ensuring consistent messaging across channels

Be a voracious consumer of culture and help highlight trends that can inform our creative strategy

Lead business performance recaps and findings with executive leadership team

Help build the marketing org’s skillset, contributing to a culture of excellence, curiosity, and respect

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Consumer Product MarketingStrategic ThinkingTechnology ExperienceStartup ExperienceMeasurement MethodologiesPersonal Finance Knowledge

Required

5+ years in consumer product marketing, with technology and/or startup experience

Passionate storyteller with strong communication, presentation, and writing skills

Strategic thinker who equally values creativity and marketing effectiveness

Ability to bring structure to ambiguity, deploy frameworks, and distill insights into coherent, concise, and actionable plans that tackle complex objectives

A data-driven mindset and comfort with analysis, testing, and measurement methodologies

A low-ego leader with a willingness to get into the details and a tendency to make others around them successful

Bachelor's degree or higher

Preferred

Personal finance knowledge and experience is a big bonus, but not required

Benefits

Medical

Vision

Dental

401K plan

Generous time off

Parental leave

Wellness reimbursements

Professional development

Employee investing discount

And more!

Company

Wealthfront

Glassdoor

4.1

Wealthfront integrates investing and saving products to help young professionals build long-term wealth in any market condition.

Founded in 2008

Palo Alto, California, USA

201-500 employees

https://www.wealthfront.com

H1B Sponsorship

Wealthfront has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (7)

2022 (6)

2021 (19)

2020 (23)