Be an early applicantLess than 25 applicants

Company

FormFactor Inc. · 8 hours ago

Sr. Product Marketing Manager

United States

Full-time

Remote

Senior Level, Lead/Staff

$163K/yr - $195K/yr

8+ years exp

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Responsibilities

Conduct market research to identify market/customer trends.

Create and publish customer specific Value Proposition statements that clearly articulate product and company differentiation – utilize Value Proposition from Product Marketing Manager.

Negotiate customer specific pricing and VPAs that maximize company profits.

Develop target and key account positioning strategies in support of sales activities.

Develop and articulate fact-based and current competitive intelligence that includes product and financial positioning.

Develop sales training material that enables the account teams to clearly communicate FFIs value and product positioning.

Support the Product Marketing Manager in creating sales and product collateral and supporting the go-to-market success of new product launches in the accounts owned by the Manager.

Use negotiation skills to close gaps between customer requirements and factory capabilities.

Prepare and deliver technical presentations explaining products or services to customers and prospective customers.

Report customer specific TAM and FFI market share quarterly, including key competitors market share.

Qualification

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Semiconductor industry experienceProduct marketingMarket researchCompetitive intelligenceSales training materialTechnical presentationsElectrical EngineeringPhysicsBusiness degreeHigh-speed digital applicationsRF applicationsFluency in MandarinFluency in English

Required

Bachelor’s degree in Electrical Engineering, Physics, or other technical degree is required.

8+ years of experience in engineering, applications, product marketing and/or product development.

Must have 5+ years of experience in a customer facing role in the semiconductor industry.

Must have solid knowledge of the semiconductor manufacturing and test process.

Technical understanding and experience in high-speed digital or RF applications and theory is a plus.

Strong communication skills with fluency in both English and Mandarin.

Must have the ability to travel for business as much as 50% of the time both domestically and internationally to customer sites, subsidiary offices, and appropriate sales or marketing events.

Preferred

MBA or business degree

Benefits

Medical

Dental

Vision

EAP

Short-term and long-term disability

Life insurance

Flexible spending and savings accounts

401(k)

ESPP

Paid time off

Company

FormFactor Inc.

Glassdoor

3.4

FormFactor is a leading provider of essential test and measurement technologies along the full IC life cycle – from characterization, modeling, reliability, and design debug, to qualification and production test.

Founded in 1995

Livermore, California, USA

1001-5000 employees