FICO · 10 hours ago
Sr. Technical Product Marketing Manager
Maximize your interview chances
AnalyticsBig Data
H1B Sponsor Likely
Insider Connection @FICO
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Support the development of compelling messaging and positioning for FICO Platform, tailored to different target audiences and market segments.
Collaborate closely with product management, sales, and other cross-functional teams to ensure alignment of messaging with product features and customer needs.
Work closely with the market insights team on market research and competitive analysis to identify key differentiators and opportunities for differentiation.
Create high-quality technical content to support product marketing initiatives, including whitepapers, datasheets, demo scripts, case studies, and technical presentations.
Design, build, and maintain product demos that showcase FICO Platform’s value in addressing key customer challenges, customizing demos to target specific use cases or industries.
Translate complex technical concepts into clear and concise messaging that resonates with both technical and non-technical audiences.
Work closely with the marketing and design teams to develop visually engaging collateral that effectively communicates the value of FICO Platform.
Serve as the SME for FICO Platform working closely with product management and architecture teams to deeply understand FICO Platform’s capabilities.
Understand how FICO Platform fits into a customer’s overall environment and be able to communicate how customers can expand their use cases.
Support the development of technical sales enablement materials such as product guides, training presentations, and demos to enhance sales effectiveness and drive revenue growth.
Conduct training sessions and workshops to educate sales representatives on product features, competitive positioning, and objection handling.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Bachelor's degree in computer science, business, engineering, or a related field; technical degree is a plus.
Some experience in B2B technology company either in product marketing, technical marketing, technical sales, or product management.
Strong technical aptitude and ability to understand and articulate complex technical concepts.
Experience with AI in the context of B2B SaaS.
Loves hands-on technical work.
Excellent written and verbal communication skills, with the ability to distill technical information into clear and compelling messaging.
Ability to collaborate effectively with cross-functional teams.
Preferred
Extra Credit: #favorite marketing journal, blog, technical resource or book on your resume.
Benefits
Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.
Company
FICO
Fair Isaac Corporation enables businesses to automate, improve, and connect decisions to enhance business performance. It is a sub-organization of FICO.
H1B Sponsorship
FICO has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (14)
2022 (25)
2021 (42)
2020 (41)
Funding
Current Stage
Public CompanyTotal Funding
unknown2022-11-15Acquired· undefined
2003-01-10IPO· undefined
Recent News
2024-11-20
2024-11-20
2024-11-19
Company data provided by crunchbase